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SunPower: Focused on the Future of Solar Power

        

SunPower: Focused on the Future of Solar Power

Logo for SunPower: Focused on the Future of Solar Power
"SunPower designed, manufactured and delivered high efficiency solar electric technology worldwide." This "case describes the company’s dilemma on whether to try and maintain market share through a strategy of differentiated technology or through pricing. The "case focuses on the role of the learning curve in building competitive advantage, asking how SunPower can compete against rivals that are many times larger than it is in an industry that is almost certainly subject to significant learning... More
Material Type: Case Study
Technical Format: HTML/Text
Date Added to MERLOT: January 27, 2009
Date Modified in MERLOT: September 17, 2014
Author:
Submitter: Cathy Swift

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    Peer Reviews: 4.75 rating
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Primary Audience: College Lower Division, College Upper Division, Graduate School, Professional
Mobile Compatibility: Not specified at this time
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Language: English
Cost Involved: no
Source Code Available: unsure
Accessiblity Information Available: unsure
Creative Commons: Creative Commons License
This work is licensed under a Attribution-NonCommercial-ShareAlike 3.0 United States
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