Contemporary Marketing
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MERLOT II




        

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Contemporary Marketing

        

Contemporary Marketing

Logo for Contemporary Marketing
This is a free, online textbook offered by Google Books. The book is modeled on a Principles of Marketing course.  Some of the content is not available, as it is copyrighted material, although most of the content is there.
Material Type: Open Textbook
Technical Format: HTML/Text
Date Added to MERLOT: May 21, 2010
Date Modified in MERLOT: May 21, 2010
Authors:
Submitter: Cathy Swift

Quality

  • Reviewed by members of Editorial board for inclusion in MERLOT.
    Editor Review
    Very good quality; in queue to be peer reviewed
    avg: 5 rating
  • User Rating (not rated)
  • Comments (none)
  • Learning Exercises (none)
  • Personal Collections (none)
  • Accessibility Info (none)

About

Primary Audience: College Lower Division, Professional
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: unsure
Accessiblity Information Available: unsure
Creative Commons: unsure

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