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MERLOT II




        

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Venta efectiva

        

Venta efectiva

Logo for Venta efectiva
Presentación utilizada en clases de venta efectiva.Venta Efectiva es una asignatura lectiva que entrega a los alumnos conceptos y aplicaciones básicas de Comercialización. Permite a los alumnos desarrollar técnicas de ventas eficientes con foco en captación, atención, y retención de clientes, aplicando técnicas actualizadas en el contexto del área de ventas.
Material Type: Reference Material
Technical Format: PDF
Date Added to MERLOT: June 23, 2010
Date Modified in MERLOT: October 10, 2013
Keywords: venta efectiva, venta

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  • Reviewed by members of Editorial board for inclusion in MERLOT.
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  • User review 3 average rating
  • User Rating: 3 user rating
  • Discussion (2 Comments)
  • Learning Exercises (none)
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About

Primary Audience: High School, College General Ed, Graduate School
Mobile Compatibility: Not specified at this time
Language: Spanish
Cost Involved: unsure
Source Code Available: unsure
Accessiblity Information Available: unsure
Creative Commons: unsure
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Discussion

Discussion for Venta efectiva

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Avatar for Alfredo Bueno
1 year ago

Alfredo Bueno (Consultant)

Este libro es una contribucion muy buena al proceso de Venta el el area comercial

Avatar for Ninoscka Isabel
3 years ago

Ninoscka Isabel (Teacher (K-12))

El documento es un archivo PDF. de una presentación PPT.

Contiene la presentación del programa del curso "Venta Efectiva" que se imparte en INACAP, y un enunciado preliminar de los conceptos de sociedad del conocimiento e industrial, competencias, proceso de venta, comunicación, emoción y el modelo EDEA.

Dado el formato, es una guía de conceptos básicos y generales relacionados con la venta efectiva, por lo tanto es factible de utilizar sólo en una clase introductoria.

En relación a las oportunidades de mejora, destacan tres ámbitos;  la diagramación (hay esquemas que están fuera de los límites), las referencias conceptuales (hay errores importantes según le modelo APA) y la integración de los conceptos mencionados en torno al objetivo de la asignatura.

En términos generales es un documento adecuadoa un nivel introductorio

 

Used in course