|
|
|
Author:
|
Nicola Gatti
IE Business School
|
|
|
|
|
| Description: |
This interactive case study describes the launch of Entel PCS’ mobile telephony service in Chile. Both fixed and mobile telecommunications are described in detail through walk-through examples, whilst an interactive exercise allows students to analyze the industry using both the four pillars of communication model and Porter’s. The case is also accompanied by a Part B which discusses the events shortly after the launch of the mobile service in Chile. Both parts include a video section which includes interviews with the CEO and Chief Engineer of the company, amongst others. |
|
| Keywords: |
|
networks, Fixed Telephony, Porter´s, Chile, Mobile telephony, Telecommunications
|
|
|
Browse in Categories:
|
|
|
|
| More information about this material: |
Primary Audience:
College General Ed
Mobile Compatibility:
Not specified at this time
Technical Requirements: Internet access, Internet browser, headphones/speakers
Language:
English
Cost Involved:
unsure
Source Code Available:
unsure
Accessiblity Information Available:
unsure
Copyright:
yes
Creative Commons:
This work is licensed under a
Attribution-NonCommercial-NoDerivs 3.0 Spain
|
|
 |
About this material: |
Peer Reviews (not reviewed)
Workflow status (Not triaged)
Comments (none)
Learning Exercises (none)
Personal Collections (1)
Accessibility Info (none)
|
|
|
| |
Add your own: |
|
|
| |
|
|
|
|
| |
| |
|
