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E-mail Marketing Exercise

To acquire hands-on experience working in groups to develop and track a short e-mail marketing newsletter using ...

Keywords:: email marketing, e-mail marketing, internet marketing

Disciplines:

Business / Marketing

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Material Type:: Assignment
Date Added to MERLOT:: January 4, 2011
Date Modified in MERLOT:: November 28, 2019
Author:: Theresa Clarke, James Madison University
Submitter:: Theresa Clarke
Primary Audience:: College General Ed
Technical Format:: Website

Mobile Compatibility:: Not specified at this time
Technical Requirements:: Instructors must set up an account portal at myemma.com in order for students to complete this exercise.
Language:: English
Cost Involved:: No
Source Code Available:: Unknown
Accessibility Information Available:: Unknown
Creative Commons:: This work is licensed under a Attribution-NonCommercial-ShareAlike 3.0 United States

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Comments

Theresa Clarke (Faculty)

10 years ago

Please see Theresa B. Clarke's blog for further information about this assignment.

http://theresabclarke.com/thank-you-to-emma-email-marketing (You may need to copy/paste this entire URL into a browser since it is not linking correctly in MERLOT).