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21A.336 Marketing, Microchips and McDonalds: Debating Globalization

        

21A.336 Marketing, Microchips and McDonalds: Debating Globalization

Logo for 21A.336 Marketing, Microchips and McDonalds: Debating Globalization
Everyday we are bombarded with the word "global" and encouraged to see globalization as the quintessential transformation of our age. But what exactly does "globalization" mean? How is it affecting the lives of people around the world, not only in economic, but social and cultural terms? How do contemporary changes compare with those from other historical periods? Are such changes positive, negative or simply inevitable? And, finally, how does the concept of the "global" itself shape our... More
Material Type: Online Course
Date Added to MERLOT: June 09, 2011
Date Modified in MERLOT: June 09, 2011
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Language: English
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Creative Commons: Creative Commons License
This work is licensed under a Attribution-NonCommercial-ShareAlike 3.0 United States

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