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MERLOT II




        

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15.571 Generating Business Value from Information Technology

        

15.571 Generating Business Value from Information Technology

Logo for 15.571 Generating Business Value from Information Technology
This course provides concepts and frameworks for understanding the potential impact of information technology (IT) on business strategy and performance. We will examine how some firms make IT a strategic asset while other firms struggle to realize value from IT investments. The course focuses on the implications of increased digitization for defining business strategies and operating models, and explores the roles of both general managers and IT executives in using IT to achieve operational... More
Material Type: Online Course
Date Added to MERLOT: June 09, 2011
Date Modified in MERLOT: June 09, 2011
Author:
Submitter: Cathy Swift

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Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: unsure
Accessiblity Information Available: unsure
Creative Commons: Creative Commons License
This work is licensed under a Attribution-NonCommercial-ShareAlike 3.0 United States

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