To be the very best that you can be, you have to have a game plan. You need to know all the basics and then build on them at each step until you become brilliant in your field.
If your field is sales then his book is a comprehensive training guide, which will take you through all the basics and how to build on these at each step throughout the process, making marginal gains wherever possible to give you the edge against all your competitors. You will be taught the psychology of selling and how you can get your prospect to sell to themselves! Learn the art of persuasion and how to turn your prospect on to your offering. You will learn that closing a sale begins at the beginning not the end of the process!
Starting at base-camp you will be informed about prospecting then mastering the next steps of qualifying and partnering, taking you halfway to your goal. Next, you will learn about identifying and creating needs for those products and services and finally presenting pointers and summiting, where you’ve reached your goal and made that all important sale. Step-by-step this book will take you to the top of your game and is a vital reference point for everyone involved in selling.
NOTE: This is a BookBoon publication and you have to provide your email address to access it. The book is free for students, but all others only get it free for 30 days and it requires a monthly subscription after that.