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MERLOT II




        

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Market Share Sophisms

        

Market Share Sophisms

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This is a lesson plan to illustrate the concept of market share and market power through a linked article. The plan helps students learn to 1) explain the concept of market share and what it means to competitors in business and to consumers ; 2) explain why measures of market share are often somewhat arbitrary; 3) identify different concepts of "monopoly" and evaluate their usefulness; and 4)discuss reasons why large-scale production may be an advantage or a disadvantage to a business firm.
Material Type: Drill and Practice
Date Added to MERLOT: October 23, 2001
Date Modified in MERLOT: October 28, 2011
Author:
Submitter: Cathy Swift

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About

Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure

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