Public Service Advertising - Case Studies
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Public Service Advertising - Case Studies

        

Public Service Advertising - Case Studies

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This website provides mini-case histories of PSA campaigns on specific issues such as health, enhancing your organizational image via PSAs and using A.C. Nielsen's electronic tracking system to evaluate PSAs. Click on Case Studies
Material Type: Case Study
Date Added to MERLOT: May 07, 2002
Date Modified in MERLOT: February 03, 2012
Author:
Submitter: Cathy Swift

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Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure

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