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MERLOT II




        

Search > Material Results >

Evaluating the Packaging of Competitors Using the VIEW Model

        

Evaluating the Packaging of Competitors Using the VIEW Model

Logo for Evaluating the Packaging of Competitors Using the VIEW Model
This exercise helps students evaluate product packaging of competitors using the VIEW Model of package design (visibility, information, emotional appeal, and workability.) Instructions are provided for students to complete this exercise.
Material Type: Drill and Practice
Technical Format: HTML/Text
Date Added to MERLOT: October 07, 2002
Date Modified in MERLOT: July 21, 2006
Author:
Submitter: Theresa Clarke

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About

Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure

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