Material Detail

The Public Relations Committee of the Advertising Women of New York were charged to create an awards ceremony that would celebrate advertising that depicted women positively, and embarrass those advertisers whose ads denigrated women. The only judging criterion was, "Would you show the ad to your daughter or son?" The overwhelming success and positive press encouraged AWNY's PR Committee to make the event an annual awards ceremony. These ads can be used in the classroom to demonstrate how discriminatory some of the ads are.

This will delete the comment from the database. This operation is not reversible. Are you sure you want to do it?

Thank you for reporting a broken "Go to Material" link in MERLOT to help us maintain a collection of valuable learning materials.

If you feel this material is inappropriate for the MERLOT Collection, please click SEND REPORT, and the MERLOT Team will investigate. Thank you!

You are being taken to the material on another site. This will open a new window.

Do not show me this again