Database Marketing Institute
Peer Review for material titled "Database Marketing Institute"
User Rating for material titled "Database Marketing Institute"
Member Comments for material titled "Database Marketing Institute"
Personal Collections for material titled "Database Marketing Institute"
Learning Exercises for material titled "Database Marketing Institute"
Accessibility Info for material titled "Database Marketing Institute"
Search all MERLOT
Click here to go to your profile
Select to go to your workspace
Click here to go to your Dashboard Report
Click here to go to your Content Builder
Click here to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
select OK to launch help window
cancel help

MERLOT II




        

Search > Material Results >

Database Marketing Institute

        

Database Marketing Institute

Logo for Database Marketing Institute
DMI was founded in 1993 and is based in Florida, USA. It conducts education and research in the field of database marketing. DMI holds graduate seminars and offers consultancy services. The main value of this site, however, is the large number of articles on database marketing which it holds. They can be freely accessed and deal with subjects like building loyalty, customer migration, direct mail versus outbound, loyalty cards and managing customer segments. They were written by members of the... More
Material Type: Reference Material
Date Added to MERLOT: July 24, 2004
Date Modified in MERLOT: November 13, 2005
Author:
Send email to dbmarkets@aol.com
Submitter: Cathy Swift

Quality

  • Reviewed by members of Editorial board for inclusion in MERLOT.
    Editor Review (not reviewed)
  • User Rating (not rated)
  • Comments (none)
  • Learning Exercises (none)
  • Personal Collections (none)
  • Accessibility Info (none)

About

Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure

Connections





QR Code for this Page

Browse in Categories

Discussion

Discussion for Database Marketing Institute

Log in to participate in the discussions or Register if you are not already a MERLOT member.

Return to Top of Page