1. Home
  2. Material Detail: The Power of Conjoint Analysis Insight into preference, choice and trade-off

Material Detail

"The Power of Conjoint Analysis Insight into preference, choice and trade-off" icon

The Power of Conjoint Analysis Insight into preference, choice and trade-off

This is a free textbook offered by BookBoon.

The table of contents includes:

'- Introduction

-----The Role of Statistics in Market Research

- An Outline of Conjoint Analysis

-----Sample Size Considerations

- Case Studies

-----Private Sector Case Study: The Bundling of Digital Services

-----Public Sector Case Study: Exercising Choice for Specialist Healthcare Treatment...

Show More
Disciplines:
Go to Material 
Bookmark / Add to Course ePortfolio
Create a Learning Exercise
Add Accessibility Information
Rate
Add a Comment

Quality

  • Editor Reviews
  • User Rating
  • Comments
  • Learning Exercises
  • Bookmark Collections
  • Course ePortfolios
  • Accessibility Info

More about this material

Material Type:
Open (Access) Textbook
Date Added to MERLOT:
February 11, 2014
Date Modified in MERLOT:
March 5, 2014
Author:
Submitter:
Cathy Swift
Asian American, Native American, Pacific Islander Serving Institution Hispanic Serving Institution
Primary Audience:
College Upper Division, Graduate School, Professional
Technical Format:
Website
Mobile Compatibility:
Not specified at this time
Technical Requirements:
Download entire book as PDF from this site
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Accessibility Information Available:
Unknown
Creative Commons:
No

Browse...

Disciplines with similar materials as The Power of Conjoint Analysis Insight into preference, choice and trade-off
People who viewed this also viewed
Other materials like The Power of Conjoint Analysis Insight into preference, choice and trade-off

Comments

Log in to participate in the discussions or sign up if you are not already a MERLOT member.