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MERLOT II




        

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Promotion, Advertising Agencies and the Media

        

Promotion, Advertising Agencies and the Media

Logo for Promotion, Advertising Agencies and the Media
This resource is designed to give a practical understanding of business decision making within the context of promotion. The example given is real and on-going - the Biz/ed service. To understand the implications, students will be given some background information about Biz/ed, where it has come from, where it hopes to go and some of the issues to think about in promoting the service.
Material Type: Presentation
Technical Format: HTML/Text
Date Added to MERLOT: December 28, 2005
Date Modified in MERLOT: January 05, 2009
Author:
Submitter: Theresa Clarke

Details

  • Editor Review avg: 5 rating
  • User Rating (not rated)
  • Comments (none)
  • Learning Exercises (none)
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About

Primary Audience: High School, College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure

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