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Material Detail

Managing the Digital Enterprise

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Material Type: Online Course
Technical Format: HTML/Text
Date Added to MERLOT: March 31, 2000
Date Modified in MERLOT: January 21, 2014
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MERLOT Classic


Submitter : Michael Rappa


"Managing the Digital Enterprise" is open courseware for teaching a university-level course in e-commerce. It delivers all of the content online (text, audio, video). Discussion topics include: design, web metrics, business models, auctions, agents, security, encryption, privacy, and intellectual property, Internet governance and... More

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Primary Audience: College General Ed, Graduate School, Professional
Mobile Compatibility: Not specified at this time
Language: English Material Version: 3
Cost Involved: no Source Code Available: no
Accessiblity Information Available: no Copyright: yes
Creative Commons: unsure

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Discussion for Managing the Digital Enterprise

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Avatar for Arnold Carlos Schirmer
2 years ago

Arnold Carlos Schirmer (Faculty)

Buen material de referencia

Avatar for Trellany Thomas-Evans
5 years ago

Trellany Thomas-Evans (Faculty)

a. This website is not only designed well (e.g., effective layout, easy to navigate, sticky, and aesthetically appealing) but also offers a range of related topics and tools spread over 15 sessions. There are case studies using industry icons such as Amazon, Lands’ End, PayPal, etc) and the site is continuously updated. I would use this course at the undergraduate level.
Time spent reviewing site: 45 minutes

Avatar for Julie Santiago
5 years ago

Julie Santiago (Faculty)

This is a very informative site that covers more than just the basics of e-commerce. The author provides a ton of extra material in the form of links to other websites. The home page is very well organized with easy entry into each topic.

Avatar for Ivanisa Ferrer
7 years ago

Ivanisa Ferrer (Student)

The site is well designed and visually appealing. I spent about 2 hours reviewing it and specially liked the format of the modules. I found that the interactivity really would allow students to gain an understanding of key concepts.

Avatar for Cathy Swift
8 years ago

Cathy Swift (Administrator)

This is a great site! There are a lot of little tidbits that can be used for a
number of different classes.
Used in course

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