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IBS Collection

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Added 01/02/2012

Management Cases


Marketing Research Unit for Introductory Marketing

Added 01/03/2012

Marketing Research for HE.


Great Ideas for Teaching Marketing

Added 01/03/2012

A collection of innovative ideas that can be used in the Marketing classroom, all submitted by Marketing professors. The ideas are categorized by sub-topic within Marketing (Consumer Behavior, Marketing Research, Advertising, etc.) and include a special "Teaching Tips" section.


Essentials of Marketing Research

Added 01/04/2012

"This free textbook introduces the reader to the principles and tools of marketing research, from designing either an exploratory research design or a conclusive research design, to sample sizes, questionnaire design to data analysis."


Survey Design

Added 01/04/2012

a tutorial that provides a general explanation for designing surveys. It is a commercial site, but seems to cover many factors in detail.


Questionnaire Design and Surveys Sampling

Added 01/04/2012

contains techniques and computer codes for questionnaire design, surveys sampling, and analysis.


Visual Analysis of Variance (ANOVA)

Added 01/05/2012

an interactive Flash program which demonstrates visually how variability between and within experimental groups contributes to the F ratio in the Analysis of Variance.


Rice Virtual Lab in Statistics

Added 01/05/2012

Online statistics open textbook and additional resources to assist students in understanding of statistics. Topics covered include Analysis of Variance, Boxplot, Confidence interval, Contrast among means, Correlated t-test, Correlation, Histogram, Independent groups t-test, Regression, Repeated measures ANOVA, and t-test. The applets in the simulations, demonstrations, an d caste studiesare in the public domain and can therefore be used without restriction. Simulations and demonstrations and source code are available for download.


Practice Classifying Statistics Problems

Added 01/05/2012

students can practice classifying statistics problems. They first click to check the statistical methods that they want to practice classifying. Then they click the "Submit" button to get a description of a research project that involves a statistical technique. Students then click on the technique that will most likely be used in the project. If they choose the incorrect answer, they must read the hint and try again. When they get something correct, they click on the "Next" button to try another problem.


The STAT-ATTIC Website: A Database of Statistics Applets for Introductory Courses

Added 01/05/2012

a searchable database of approximately 600 applets for teaching introductory statistics topics, including graphical displays, descriptive statistics, probability concepts, random variables, sampling and sampling distributions, confidence intervals, hypothesis testing, ANOVA, chi-square tests, correlation and regression, time series and forecasting, decision analysis, and quality control charts.


Statistics Testbook

Added 01/05/2012

online statistics textbook suitable for graduate level research classes in CSD. The information is easy to access and clear.



Added 01/05/2012

"This free textbook offers a simple survey over the most basic concepts that are studied within introductory courses in econometrics. The theory is clarified with numerous examples. Subjects as basic probability and statistics, statistical inference with the simple and multiple regression model, dummy variables and auto correlation are explained."


Open Learning Initiatve Carnegie Mellon

Added 01/05/2012

A collection of "cognitively informed," openly available and free online courses and course materials that enact instruction for an entire course in an online format. The following courses are available online:Engineering Statics, Economics, Statistics, French, Casual Reason, Logic and Proofs, Biology, Chemistry, Physics, and Emperical Research methods.


Organizational Behavior

Added 03/01/2012

Talya Bauer and Berrin Erdogan, bring you an award-winning Organizational Behavior textbook that bridges the gap between theory and practice with an "experiential" flavor.

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