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MERLOT II



        

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marketing principles class

Bookmark Collection:  marketing principles class

Bookmark Collection Description:
Date Added to MERLOT: July 28, 2006
Created by: Michelle Kunz
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Delete item BRANDS: A Marketing Game from this Bookmark Collection
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Delete item Break Even Analysis Simulation from this Bookmark Collection
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2.
(Simulation)
for exercise at conclusion of pricing
Delete item Articles About Advertising Slogans from this Bookmark Collection
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Delete item All About Branding from this Bookmark Collection
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4.
(Reference Material)
Delete item Business Plans and Marketing Strategy from this Bookmark Collection
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Delete item Product Life Cycle from this Bookmark Collection
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6.
(Quiz/Test)
Chapter 8 & 9
Delete item Advanced Marketing Planning from this Bookmark Collection
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7.
(Presentation)
Chapter 1
Delete item Branding 101: An Overview of Branding and Brand Measurement from this Bookmark Collection
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Delete item Advertising Slogans, Jingles, and Catchphrases from this Bookmark Collection
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Delete item Brand Exchange from this Bookmark Collection
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10.
(Reference Material)
Delete item Articles on Branding from this Bookmark Collection
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11.
(Collection)
Delete item Historical Ads from this Bookmark Collection
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12.
(Collection)
Delete item Competitive Intelligence Assessor from this Bookmark Collection
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13.
(Tutorial)
SWOT analysis application exercise
Delete item IKEA. JIT in Services from this Bookmark Collection
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14.
(Case Study)
check it out further
Delete item Sales and Profit Calculator from this Bookmark Collection
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Delete item Pricing Strategies Lesson Plan from this Bookmark Collection
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16.
(Drill and Practice)
Delete item Marketing from this Bookmark Collection
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17.
(Open Textbook)
Delete item Types of Brands from this Bookmark Collection
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18.
(Tutorial)
Delete item Types of Brands from this Bookmark Collection
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19.
(Tutorial)