Learning Exercises
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- Advertising (3)
- Business Marketing (5)
- Consumer Behavior (1)
- International (1)
- Market Research (2)
- Sales (3)
An exercise to introduce students to marketing ideas. To help to better understand why advertising is important. see more
The collection of advertising slogans, jingles, and catchphrases can be used as a basis for recall-style quizzes.... see more
Online simulation including a guide, links to relevant background information available online, self-assessment questions... see more