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1-11 of 11 results for: marketing

Long-term planning is the key to an organization’s success. This book provides an overview of strategic planning and... see more

This is a free book by BookBoon. This eBook describes the Boston Matrix, an approach to product portfolio planning based... see more

This is a free book offered by BookBoon. This eBook describes the Ansoff Matrix, a strategic planning tool that links an... see more

Teaching strategic management classes can be a very difficult challenge for professors. In most business schools,... see more

Strategic Management (2020) is a 343-page open educational resource designed as an introduction to the key topics and... see more

The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate... see more

The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate... see more

The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate... see more

This is a free, online textbook from Saylor Foundation. Teaching the strategic management course can be a challenge for... see more

Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and... see more

Teaching the strategic management course can be a challenge for many professors. In most business schools, strategic... see more