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1-24 of 54 results for: communication

This case details the story of IKEA and its communication strategy, from its arrival in Spain in 1996, to the year 2004.... see more

30 day free trial then the cost to buy the ebook is $8.99 'What is effective communication and how can it be put into... see more

Interactive technical note with the purpose of enabling students to understand the importance of creativity in strategic... see more

Strategic communication at Locarno Film Festival is an interactive case study that focuses on the prestigious film... see more

Marketing Communications is a basic textbook from which the reader could learn the fundamentals of communication as it is... see more

This is a free book offered by BookBoon. Organizations face an array of risks that may escalate to crises. Strategic... see more

Marketing Communications is a basic textbook from which the reader could learn the fundamentals of communication as it is... see more

This book is about how to manage your online reputation and how to become the first thought in your stakeholder's mind.... see more

On this page, you will find a number of activities that focus on specific key learning points regarding communication... see more

'This book is an attempt to shed light on the communication process in the CSR context and to establish the link between... see more

This book provides a comprehensive, integrated approach to the study and application of written and oral business... see more

This book is designed for a communications class that is specifically for business students.

Good writing skills are important in today’s competitive work environment. This is especially the case for... see more

'This book provides a refreshing introduction to the three fascinating and fundamental subjects of communication, public... see more

The student activity is based around a video for a brand of healthy drinks called “neuro”. The video shows the brand... see more

Good writing skills are important in today’s competitive work environment. This is especially the case for... see more

This book’s title tells its intent. It is written to help you understand media and culture. The media and culture are so... see more

Welcome to the textbook for Engineering Technical Communications courses at The Ohio State University. Our aim in writing... see more

This is a free textbook offered by Saylor Foundation. ' Understanding Media and Culture: An Introduction to Mass... see more

Finding ways to communicate your sustainability initiatives to your boss, your employees, your customers, and investors... see more

In this interactive case study, the student takes on the role of marketing director of Paradores during a time of... see more

Digital Access to Scholarship at Harvard (DASH) is a central, open access repository of research by members of the... see more

An assignment to help students become professionally certified in HootSuite, a social media management system.