MERLOT Materials

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1-24 of 70 results for MERLOT Materials

CasePlace.org is a free, practical on-line resource for up-to-date case studies, syllabi and innovating teaching... see more

This is a collection of innovative ideas that can be used in the Marketing classroom, all submitted by Marketing... see more

This website provides a huge collection of advertising slogans, jingles and catchphrases from the past 100 years. This... see more

This is a collection of useful articles on branding strategy from the team at Henley Management Centre, in the U.K.

Full of excellent educational resources in video format.

This site contains cigarette ads from the 1940s and 1950s. These can be used in an Advertising class in discussions on... see more

Collection complète de cours de marketing. 247 pages décomposées en 38 Chapitres : Des bases du Marketing à la... see more

This site includes copies of and information about 7,000 advertisements printed in U.S. and Canadian newspapers and... see more

This website contains links to historical ads from five main subject categories: Beauty and Hygiene, Radio, Television,... see more

This lists over 130 marketing articles available on an the Wikipedia open source encyclopedia. The authors are trying to... see more

Adflip.com is the world's largest searchable database of classic print ads, representing pop culture through the decades.... see more

This site provides links to a series of articles concerning Marketing Management. Some of the articles are several years... see more

This site provides links to a series of articles concerning Pricing. Some of the articles are several years old, but they... see more

The Gender Ads Project is organized in a number of topical areas or tropes of advertising. These are themes have been... see more

This site includes links to various issues concerning Coca Cola's advertising. There are actual videos of the ads that... see more

The website contains a collection of 90 business ethics cases developed from 1987-1994 with funding provided by Arthur... see more

This is a very comprehensive list of marketing articles in a variety of topics, from advertising to supply chain... see more

Adflip.com calls itself "the world's largest searchable database of classic print ads." One can search by category, by... see more

E-Books Directory has a well organized site map format that makes it easy for you to locate free downloadable e-Books of... see more

This site provides links to a series of articles concerning New Product and Service Management. There are links to the... see more

Presented by The International Academy of Digital Arts and Sciences, The Webby Awards is the preeminent honor for Web... see more

This site provides links to a series of articles concerning Marketing of Services. Some of the articles are several years... see more

The Google Online Marketing Challenge is a great hands-on exercise for undergraduate or graduate students in classes such... see more

A compilation and collection of classic advertising, specializing in classic autos.