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MERLOT II

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Materials 1 - 10 shown of 174 results

The Cameron Balloon Factory MERLOT Classic

This is an excellent interactive on-line case study of the Cameron Hot Air Balloon factory in Bristol, UK. It covers many... see more
Material Type: Case Study
Author: University of Bristol
Date Added: Jul 08, 2000 Date Modified: Jul 28, 2016
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4.54 average rating
User Rating 4.54 user rating
Discussion (11 Comments)
In (90)  Bookmark Collections
In (1)  Course ePortfolios
Learning Exercises (2)
Accessibility Info (none)

CasePlace.org

CasePlace.org is a free, practical on-line resource for up-to-date case studies, syllabi and innovating teaching materials... see more
Material Type: Collection
Author: The Aspen Institute Business and Society Program
Date Added: Dec 29, 2006 Date Modified: Jul 07, 2016
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 3.25 average rating
User Rating 3.25 user rating
Discussion (1 Comment)
In (16)  Bookmark Collections
Course ePortfolios (none)
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Marketing Exercises on the Net

This free site provided by Irwin McGraw-Hill offers a group of exercises for various Marketing topics. For each topic (i.e.... see more
Material Type: Drill and Practice
Author: Irwin McGraw-Hill
Date Added: Jun 20, 2001 Date Modified: Dec 03, 2015
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About this material:
Peer review 4.9 rating
Peer Reviews 4.9 rating
User review 4 average rating
User Rating 4 user rating
Discussion (2 Comments)
In (11)  Bookmark Collections
Course ePortfolios (none)
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Business Planning Tutorials

 This website has numerous business tutorials to help understand and or build a business. Current Tutorials Include: Planning... see more
Material Type: Tutorial
Author: Tim Berry
Date Added: Nov 20, 2009 Date Modified: Aug 12, 2016
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Peer review 4.5 rating
Peer Reviews 4.5 rating
User review 1 average rating
User Rating 1 user rating
Discussion (none)
In (4)  Bookmark Collections
In (2)  Course ePortfolios
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Core Concepts of Marketing

Demonstrates how companies use marketing. Provides specific examples in text discussions, chapter openers, the Integrated... see more
Material Type: Open Textbook
Author: John Burnett
Date Added: Dec 19, 2008 Date Modified: Aug 10, 2016
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
User review 4.33 average rating
User Rating 4.33 user rating
Discussion (none)
In (6)  Bookmark Collections
In (7)  Course ePortfolios
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Accessibility Info (1)

Arthur Andersen Case Studies in Business Ethics

The website contains a collection of 90 business ethics cases developed from 1987-1994 with funding provided by Arthur... see more
Material Type: Collection
Author: John Hooker
Date Added: Dec 28, 2006 Date Modified: Aug 15, 2016
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 4.5 average rating
User Rating 4.5 user rating
Discussion (none)
In (9)  Bookmark Collections
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Break Even Analysis Tool

Break-Even Analysis is a financial tool that allows marketing managers to estimate how many units of a product a company... see more
Material Type: Simulation
Author: unknown
Date Added: Feb 06, 2008 Date Modified: Oct 15, 2015
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
In (7)  Bookmark Collections
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IKEA communication strategy

This case details the story of IKEA and its communication strategy, from its arrival in Spain in 1996, to the year 2004. The... see more
Material Type: Case Study
Author: Carmen Abril Barrie
Date Added: Feb 09, 2009 Date Modified: Aug 21, 2016
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 3 average rating
User Rating 3 user rating
Discussion (none)
In (1)  Bookmark Collections
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Marshall International Case Competition

Each year the USC Marshall School of Business has a case competition.  Listed here are the cases from 2005 through 2012 along... see more
Material Type: Case Study
Author: , USC Marshall School of Business
Date Added: Apr 28, 2009 Date Modified: Aug 07, 2013
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
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In (1)  Bookmark Collections
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Student Guide

This is a 50+ page document provided to students taking a 12-credit, junior-level course that combines marketing, management,... see more
Material Type: Reference Material
Author: Robert Eliason, Carol Hamilton
Date Added: Apr 10, 2008 Date Modified: Mar 04, 2015
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
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In (8)  Bookmark Collections
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