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MERLOT II

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Materials 1 - 10 shown of 70 results

E-Books Directory

E-Books Directory has a well organized site map format that makes it easy for you to locate free downloadable e-Books of... see more
Material Type: Collection
Author: E-Books Directory Staff
Date Added: May 20, 2014 Date Modified: Aug 09, 2015
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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landscapes of capital

A companion to Landscapes of Capital by Goldman and Papson, this site is an archive of the TV ads referenced in the book. Ads... see more
Material Type: Collection
Author: robert goldman, stephen papson
Date Added: Mar 12, 2014 Date Modified: Jun 22, 2014
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Famous Logos

This site provides a listing of well-known logos by company name.  "Famous company logos are perceived and employed as the... see more
Material Type: Collection
Author: Famous Logos
Date Added: Aug 24, 2012 Date Modified: Aug 24, 2012
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Resources for Teaching Marketing

A free website designed for marketing lecturers. Contains over 200 activities, discussion exercises and mini-cases. Provides... see more
Material Type: Collection
Author: Geoff Fripp
Date Added: Jul 13, 2012 Date Modified: Sep 13, 2013
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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AdForum.com - Television Commercials

A collection of over 90,000 television ads and ad agencies from around the world.
Material Type: Collection
Author: AdForum.com
Date Added: Sep 16, 2009 Date Modified: Sep 16, 2009
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
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AdForum.com

A collection of over 90,000 ads and ad agencies from around the world.
Material Type: Collection
Author: AdForum.com
Date Added: Sep 16, 2009 Date Modified: Jun 16, 2011
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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The Gender Ads Project

The Gender Ads Project is organized in a number of topical areas or tropes of advertising. These are themes have been... see more
Material Type: Collection
Author: Scott A. Lukas
Date Added: Sep 22, 2008 Date Modified: Jun 10, 2015
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
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In (3)  Bookmark Collections
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Database Marketing Institute

This site is dedicated to direct marketing, teaching direct marketing, and providing resources for professors and... see more
Material Type: Collection
Author: Unknown
Date Added: Jul 02, 2008 Date Modified: Apr 14, 2010
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
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Google Online Marketing Challenge

The Google Online Marketing Challenge is a great hands-on exercise for undergraduate or graduate students in classes such as... see more
Material Type: Collection
Author: Google
Date Added: May 13, 2008 Date Modified: Mar 13, 2012
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 5 average rating
User Rating 5 user rating
Discussion (1 Comment)
In (2)  Bookmark Collections
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WallStreet Executive Library

They thought it would be a great idea if someone created a web directory for the best business information sources. A public... see more
Material Type: Collection
Author: Kurian Mathew Tharakan
Date Added: Jan 17, 2007 Date Modified: Jan 23, 2009
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About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
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