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1-13 of 13 results for Materials Submitted by Barbra Bied Sperling

This course is an introduction to marketing: the study or practice of providing goods or services that satisfy human... see more

The mission statement for the Center for Social Media states that it "showcases and analyzes strategies to use media as... see more

This course provides an introduction to the fundamental concepts of marketing, including a customer orientation, matched... see more

The site contains techniques and computer codes for questionnaire design, surveys sampling, and analysis.

This textbook focuses on a specific internet marketing tools, including the basics of internet marketing, websites as... see more

Professor John Hauser at MIT�s Sloan School of Management presents this online course as an �introduction to the... see more

The American Marketing Association provides this glossary of over 4,000 marketing terms on their website. Using their... see more

Everyday we are bombarded with the word "global" and encouraged to see globalization as the quintessential transformation... see more

Marketing research may be divided into methods that emphasize understanding "the customer" and methods that emphasize... see more

It is a JavaScript that tests if two or more random samples are drawn from the same population.

It is a JavaScript that tests the equality of several populations? median.

It is a JavaScript that test the equality of several populations? proportions.

It is a JavaScript that tests a claimed means difference, and equality of variances of two populations based on two sets... see more