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1-24 of 138 results for Materials Submitted by Cathy Swift

According to The Orange Grove, "Mαthematical Mαrketing is a flexible textbook for use in quantitative PhD courses in... see more

This is a free, online textbook offered by Bookboon.com. "Media and Cultural Theory is an ideal guidebook for... see more

This is a free textbook offered by Saylor Foundation. ' Understanding Media and Culture: An Introduction to Mass... see more

This is a free textbook offered by BookBoon. 'This revised edition of the textbook not only provides an in-depth... see more

This is a free textbook offered by BookBoon. 'What is effective communication and how can it be put into practice in... see more

This is a free, online textbook offered by Bookboon.com. "This free textbook introduces the reader to the principles and... see more

This is a free, online textbook offered by Book Boon.  There seems a need for a research book which can cover the... see more

This is a free, online textbook offered by Bookboon.com. This exercise book contains the following topics: 1.... see more

This is a free book offered by BookBoon. 'This book provides a refreshing introduction to the three fascinating and... see more

"In Defense of Advertising is a theoretical defense based on the philosophy of Ayn Rand and the economics of Ludwig von... see more

'The Boundless Marketing textbook is a college-level, introductory textbook that covers the exciting subject of... see more

This is a free, online wikibook that covers topics for a basic course in Marketing.  As with any wiki, the content is... see more

This book by Tanner and Raymond teaches the experience and process of actually doing marketing—not just the vocabulary.... see more

This is a free textbook that is offered by Amazon for reading on a Kindle.  Anybody can read Kindle books—even without a... see more

This is a free textbook offered by BookBoon. 'Social Media is already very well known and widely used, but there is still... see more

This is a free textbook offered by BookBoon. Long term planning is the key to an organisation’s success. This book... see more

"This book is the first of its kind to teach advertising concepts by reverse engineering a real advertising campaign from... see more

"Principles of Marketing by Tanner, Raymond and Schuster teaches the experience and process of actually doing marketing -... see more

"Grassroots journalists are dismantling Big Media's monopoly on the news, transforming it from a lecture to a... see more

This free online textbook covers a wide variety of topics involving innovation.  Topics include:  1 Introduction and... see more

This is a free, online textbook offered by Book Boon.  'Affiliate marketing is a marketing approach where other people... see more

'This free textbook is a summary of “Berliner Balanced Scorecard: The Customer Perspective”. The ‘Berliner Balanced... see more

'This free textbook is a summary of “Berliner Balanced Scorecard: The Employee Perspective”. The ‘Berliner Balanced... see more

This is a free textbook that is offered by Amazon for reading on a Kindle.  Anybody can read Kindle books—even without a... see more