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MERLOT II

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Materials 91 - 100 shown of 704 results

Promotion Unit for Introductory Marketing

Information about promotion for an introductory marketing course.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Jun 22, 2017
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About this material:
Peer review 4.3 rating
Peer Reviews 4.3 rating
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In (1)  Bookmark Collections
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100+ Case Studies: Social Media Marketing Examples

A reference for case studies and ideas about brands using social media.
Material Type: Case Study
Author: Christine Whittemore
Date Added: Oct 03, 2011 Date Modified: Nov 04, 2016
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 4.5 average rating
User Rating 4.5 user rating
Discussion (none)
In (3)  Bookmark Collections
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Advertising Slogans

AdSlogans.com, home of the Advertising Slogan Hall of Fame, runs the world's most comprehensive advertising slogans database... see more
Material Type: Reference Material
Author: Unknown
Date Added: Sep 08, 2004 Date Modified: Jan 17, 2009
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
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Calculate marketing ROI with the Sales Lead Calculator

This is an interactive spreadsheet designed to help B2B sales and marketing professionals to determine the realistic number... see more
Material Type: Simulation
Author: MacIntosh
Date Added: Aug 24, 2004 Date Modified: Aug 24, 2017
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
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In (2)  Bookmark Collections
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Channels of Distribution Unit for Introductory Marketing

Information about channels of distribution for an introductory marketing course.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Aug 24, 2017
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
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In (5)  Bookmark Collections
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Democratizing Innovation

This free online textbook covers a wide variety of topics involving innovation.  Topics include:  1 Introduction and Overview... see more
Material Type: Open (Access) Textbook
Author: Eric Von Hippel
Date Added: Feb 15, 2010 Date Modified: Feb 17, 2016
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 5 average rating
User Rating 5 user rating
Discussion (none)
In (1)  Bookmark Collections
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Google Online Marketing Challenge

The Google Online Marketing Challenge is a great hands-on exercise for undergraduate or graduate students in classes such as... see more
Material Type: Collection
Author: Google
Date Added: May 13, 2008 Date Modified: Nov 06, 2017
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 3 average rating
User Rating 3 user rating
Discussion (1 Comment)
In (3)  Bookmark Collections
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Green Marketing

This site from a consulting firm contains various links to recent articles about green marketing. There are also links to... see more
Material Type: Reference Material
Author: J. Ottman Consulting, inc.
Date Added: Jul 26, 2004 Date Modified: Feb 25, 2010
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User Rating (not rated)
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Installing a Privacy Policy and Google Analytics on your WordPress Site

If you plan on using Google Analytics, you will need a privacy policy on your website to ensure you are not violating... see more
Material Type: Assignment
Author: Theresa Clarke
Date Added: Jan 04, 2011 Date Modified: Feb 16, 2017
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 2 average rating
User Rating 2 user rating
Discussion (none)
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Marketing Environment Unit for Introductory Marketing

Information about the marketing environment for an introductory marketing course.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Jun 22, 2017
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
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