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MERLOT II

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Materials 121 - 130 shown of 651 results

Anatomy of an Ad: An Analysis of Advertising Techniques

This is a lesson plan that has students study specific techniques that are used in advertising, identify specific techniques... see more
Material Type: Presentation
Author: Unknown
Date Added: Nov 06, 2004 Date Modified: Jun 10, 2015
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Peer Review for material titled "Anatomy of an Ad: An Analysis of Advertising Techniques"
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Peer review 3.8 rating
Peer Reviews 3.8 rating
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Branding 101: An Overview of Branding and Brand Measurement

This 22 page report, available in .pdf format, was produced by Dynamic Logic a US company specialising in measuring online... see more
Material Type: Presentation
Author: Molly Hislop
Date Added: Jul 13, 2004 Date Modified: Dec 12, 2005
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Peer review 3.8 rating
Peer Reviews 3.8 rating
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Magazine Production

This is a lesson plan targeted towards Grades 11-12 that helps explain how magazines identify target markets that can be... see more
Material Type: Presentation
Author: Jane Tallim
Date Added: Nov 06, 2004 Date Modified: Jun 10, 2015
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Peer review 3.8 rating
Peer Reviews 3.8 rating
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Accelerating Innovation: People, Processes, & Technology

A 1-hour video presentation by Jack Shaw who presented at the 2006 SAP Brazil User Forum in Sao Paulo; topics include... see more
Material Type: Presentation
Author: Unknown
Date Added: Jan 14, 2007 Date Modified: May 10, 2016
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Peer review 3.75 rating
Peer Reviews 3.75 rating
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Creating Ads

A collection of resources on how to create ads. 
Material Type: Reference Material
Author: Scott armstrong
Date Added: Oct 18, 2011 Date Modified: Mar 14, 2016
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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Customer Relationship Management

This presentation details the importance of CRM and describes how companies use it. There are graphics that can be used in... see more
Material Type: Presentation
Author: Richard Ponsonby
Date Added: Jul 24, 2004 Date Modified: Aug 21, 2016
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Peer review 3.75 rating
Peer Reviews 3.75 rating
User review 3 average rating
User Rating 3 user rating
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Do You See What I See

This is an in-class exercise to illustrate individual differences in perception.
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Nov 30, 2016
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 2 average rating
User Rating 2 user rating
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Ecommerce at Yunnan Lucky Air

"In 2008, China-based Lucky Air, a low cost, domestic airline modeled after Southwest Airlines in the United States, was... see more
Material Type: Case Study
Author: Inaki Berenguer
Date Added: Jan 27, 2009 Date Modified: Dec 08, 2016
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 4 average rating
User Rating 4 user rating
Discussion (1 Comment)
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globalEDGE Online Course Module: Global Market Opportunity Assessment

The globalEDGE Global Market Opportunity Assessment Module addresses why it is important to assess global market... see more
Material Type: Presentation
Author: globalEDGE
Date Added: Jul 01, 2009 Date Modified: Oct 22, 2016
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 4 average rating
User Rating 4 user rating
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How to Learn More About a Company by Examining its Products

At this site, one can learn more about a company by examining and testing its products. Reviewing competitors products can... see more
Material Type: Tutorial
Author: Gary Polson
Date Added: Sep 13, 2002 Date Modified: Dec 28, 2009
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Peer review 3.75 rating
Peer Reviews 3.75 rating
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