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MERLOT II

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Materials 151 - 160 shown of 623 results

Developing a Promotional Campaign

To launch a successful promotion campaign a number of stages will normally be followed through. This module briefly outlines... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Mar 12, 2014
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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E-Books Directory

E-Books Directory has a well organized site map format that makes it easy for you to locate free downloadable e-Books of... see more
Material Type: Collection
Author: E-Books Directory Staff
Date Added: May 20, 2014 Date Modified: Aug 09, 2015
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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eLearners Advisor

The eLearners Advisor is a free, easy-to-use assessment tool designed to evaluate a user's preparedness for online learning.... see more
Material Type: Quiz/Test
Author: C.J. DeSantis
Date Added: Jan 29, 2004 Date Modified: May 13, 2015
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Peer review 3.5 rating
Peer Reviews 3.5 rating
User review 3 average rating
User Rating 3 user rating
Discussion (1 Comment)
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Got Milk Ads

This is a collection of the successful "Got Milk?" ads that have been developed by America's Dairy Farmers and Milk... see more
Material Type: Collection
Author: All About Milk
Date Added: Jun 21, 2001 Date Modified: Feb 16, 2010
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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How Marketers Target Kids

This teaching moment explores segments of people to which beer manufacturers target their ads. An activity is provided for... see more
Material Type: Drill and Practice
Author: Barry Duncan
Date Added: May 04, 2002 Date Modified: Jun 09, 2015
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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Identifying Service Gaps

This is an assignment for a Services Marketing class. Instructions are provided for students to identify a service gap and... see more
Material Type: Drill and Practice
Author: Lars Perner
Date Added: Jul 12, 2004 Date Modified: Dec 29, 2007
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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LINKS Positioning Strategy Simulation

The LINKS Positioning Strategy Simulation is a team-based, competitive marketing strategy simulation designed for academic... see more
Material Type: Simulation
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: Sep 11, 2007
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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LINKS Supply Chain Management Fundamentals Simulation

This simulation is a team-based, competitive simulation. LINKS firms are classic build-to-plan manufacturers in the... see more
Material Type: Simulation
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: Jun 18, 2008
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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Marketing Yourself Assignment

This is an assignment for students to help market themselves. The assignment takes students through the job search process.
Material Type: Drill and Practice
Author: Jacob Jacoby
Date Added: Mar 19, 2003 Date Modified: Mar 24, 2008
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Peer review 3.5 rating
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Novartis, commercial strategy for success

This interactive case study has been developed for students to apply their knowledge about how to develop a sales strategy... see more
Material Type: Case Study
Author: Teresa Serra, Claire Bastien
Date Added: Aug 23, 2010 Date Modified: Jun 02, 2011
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Peer review 4.5 rating
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