MERLOT Materials
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The mission of the Agricultural Marketing Resource Center is to provide independent producers and processors with... see more
This site contains Burma Shave slogans from 1929 to 1963. The slogans be used to demonstrate one very successful means of... see more
Clio has given AEF permission to showcase winning selections from the 2000, 2001, 2002, and 2003 Clio Awards on aef.com.... see more
This site provides links to a series of articles concerning Customer Relationship Management. Some of the articles are... see more
This site provides links to a series of articles concerning Differential Advantage. Some of the articles are several... see more
This site provides a listing of well-known logos by company name. "Famous company logos are perceived and employed as... see more
This is the Gallup Poll website. There are a lot of different types of polls that can be used to illustrate how... see more
Bibliography of MERLOT links, library guides, articles, and leanring activity idea starters to help instructors integrate... see more
This website explores the complex relationships between modern medicine and modern advertising, or "Madison Avenue," as... see more
The Partnership is a pioneer in the field of consumer social marketing and is perhaps best known for its national... see more
The Radio-Mercury Awards was established in 1992 to encourage and reward the development of effective and creative Radio... see more
The Gender Ads Project is organized in a number of topical areas or tropes of advertising. These are themes have been... see more
This site contains links to over 20 articles that concern advertising slogans. The title, author and company are... see more
A companion to Landscapes of Capital by Goldman and Papson, this site is an archive of the TV ads referenced in the book.... see more
A free website designed for marketing lecturers. Contains over 200 activities, discussion exercises and mini-cases.... see more
Although this site is designed to support a textbook on forecasting, there are some valuable links and resources for... see more
This is a collection of the successful "Got Milk?" ads that have been developed by America's Dairy Farmers and Milk... see more
This site provides links to a series of articles concerning Professional Selling. Some of the articles are several years... see more
This resource that is sponsored by the AdEd.org demonstrates ads that have "made a difference" in that they have changed... see more
They thought it would be a great idea if someone created a web directory for the best business information sources. A... see more
The Public Relations Committee of the Advertising Women of New York were charged to create an awards ceremony that would... see more
MyTutorials.com was established to provide business owners and entrepreneurs an easy-to-use online platform that could... see more
This site provides links to a series of articles concerning Supply Chain Management. Some of the articles are several... see more