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MERLOT II

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Materials 21 - 30 shown of 79 results

New Product Development

This is a PowerPoint presentation that discusses new product development. Topics include types of new products, stages in... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Dec 02, 2009
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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Your international customers are waiting for you

This video was recorded at Web.Start. Providing services and products for an international market is easier than you may... see more
Material Type: Presentation
Author: Nicole Simon
Date Added: Feb 10, 2015 Date Modified: Aug 04, 2016
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
User review 3 average rating
User Rating 3 user rating
Discussion (none)
In (1)  Bookmark Collections
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Conceptualizing Price

This is a short lecture on pricing. The author first conceptualizes pricing and then discussues Price Discrimination,... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Oct 02, 2004 Date Modified: Oct 05, 2006
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About this material:
Peer review 3.7 rating
Peer Reviews 3.7 rating
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In (2)  Bookmark Collections
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Consumer Behavior and Marketing

This site was designed to support a Consumer Behavior course. The material is in essay format, but can be used as a... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Jul 12, 2004 Date Modified: Aug 09, 2016
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About this material:
Peer review 3.6 rating
Peer Reviews 3.6 rating
User review 3 average rating
User Rating 3 user rating
Discussion (none)
In (8)  Bookmark Collections
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Relationship Marketing

This is a PowerPoint presentation regarding relationship marketing. Points discussed include: definition of relationship... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jun 01, 2010
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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Questionnaire Design and Surveys Sampling

The site contains techniques and computer codes for questionnaire design, surveys sampling, and analysis.
Material Type: Presentation
Author: Dr. Hossein Arsham
Date Added: Jan 20, 2002 Date Modified: Apr 15, 2016
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About this material:
Peer review 2.3 rating
Peer Reviews 2.3 rating
User review 5 average rating
User Rating 5 user rating
Discussion (none)
In (12)  Bookmark Collections
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Highly dimensional problems in Computational Advertising

This video was recorded at European Conference on Machine Learning and Principles and Practice of Knowledge Discovery in... see more
Material Type: Presentation
Author: Andrei Broder
Date Added: Feb 08, 2015 Date Modified: Aug 19, 2016
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 5 average rating
User Rating 5 user rating
Discussion (none)
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Product Positioning

This is a PowerPoint presentation that describes product positioning. Some of the points covered include: differences... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jul 09, 2016
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About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 3 average rating
User Rating 3 user rating
Discussion (none)
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Sex in Advertising

This is a lesson plan that examines the use of sex in advertising. The plan includes overheads and a guideline for... see more
Material Type: Presentation
Author: Connie Landry
Date Added: May 04, 2002 Date Modified: Jun 10, 2015
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About this material:
Peer review 3.1 rating
Peer Reviews 3.1 rating
User Rating (not rated)
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In (6)  Bookmark Collections
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Consumer Segmentation

This is a PowerPoint presentation regarding consumer segmentation. It provides definitions of segmentation, indicates ways... see more
Material Type: Presentation
Author: tutor2u, tutor2u
Date Added: Sep 01, 2007 Date Modified: Mar 14, 2016
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
User Rating (not rated)
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