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MERLOT II

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Materials 21 - 30 shown of 703 results

Mapping America: Every City, Every Block

Please note it may take awhile for map to load. This New York Times interactive graph provides mapped visualizations of... see more
Material Type: Presentation
Author: MATTHEW BLOCH, SHAN CARTER, ALAN McLEAN
Date Added: Sep 11, 2014 Date Modified: Feb 17, 2018
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Peer review 5 rating
Peer Reviews 5 rating
User review 3.44 average rating
User Rating 3.44 user rating
Discussion (1 Comment)
In (2)  Bookmark Collections
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Market Segmentation Study Guide

A free online study guide for marketing students, covering market segmentation, targeting, positioning and perceptual maps.... see more
Material Type: Reference Material
Author: Geoff Fripp
Date Added: Jun 28, 2012 Date Modified: Oct 14, 2017
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Peer review 5 rating
Peer Reviews 5 rating
User review 3.8 average rating
User Rating 3.8 user rating
Discussion (none)
In (1)  Bookmark Collections
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Marketing Principles

This book by Tanner and Raymond teaches the experience and process of actually doing marketing—not just the vocabulary. It... see more
Material Type: Open (Access) Textbook
Author: Unknown
Date Added: Apr 06, 2016 Date Modified: Feb 14, 2018
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Peer review 5 rating
Peer Reviews 5 rating
User review 4.75 average rating
User Rating 4.75 user rating
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In (1)  Bookmark Collections
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Mathematical Marketing

According to The Orange Grove, "Mαthematical Mαrketing is a flexible textbook for use in quantitative PhD courses in... see more
Material Type: Open (Access) Textbook
Author: Charles F. Hofacker
Date Added: Jan 05, 2011 Date Modified: Dec 04, 2017
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Peer review 5 rating
Peer Reviews 5 rating
User review 4 average rating
User Rating 4 user rating
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Psychology Experiments on the Internet

"Psych Experiments is an on-line cognitive and social psychology laboratory site that has been developed with funding from... see more
Material Type: Simulation
Author: Hosted and maintained by Ken McGraw, Mark Tew, and John E. Williams and the University of Mississippi
Date Added: Nov 14, 2000 Date Modified: Jan 14, 2018
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4.4 average rating
User Rating 4.4 user rating
Discussion (2 Comments)
In (10)  Bookmark Collections
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Supply Chain Management Simulation Activity

This assignment uses the Near Beer supply chain management simulation to demonstrate the complexities of meeting changes in... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Aug 30, 2017
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Peer review 5 rating
Peer Reviews 5 rating
User review 3.56 average rating
User Rating 3.56 user rating
Discussion (none)
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The Global Marketplace

This is a lecture on the global marketplace. Topics include Marketing Research, Electronic Commerce, Economics, Culture,... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Oct 02, 2004 Date Modified: Nov 14, 2017
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4.2 average rating
User Rating 4.2 user rating
Discussion (1 Comment)
In (8)  Bookmark Collections
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Using PRIZM Look-up to Identify Consumer Markets

This is an assignment using the PRIZM zip code geo-demographics to illustrate consumer markets and segmentation.  see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Feb 10, 2018
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Peer review 5 rating
Peer Reviews 5 rating
User review 4 average rating
User Rating 4 user rating
Discussion (2 Comments)
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Lesson Plan on Culture and Globalization

This lesson plan contains numerous activities for students to explore the spread of American culture throughout the world,... see more
Material Type: Drill and Practice
Author: Center for Strategic and International Studies
Date Added: Sep 02, 2005 Date Modified: Jan 24, 2018
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Peer review 4.9 rating
Peer Reviews 4.9 rating
User review 3.69 average rating
User Rating 3.69 user rating
Discussion (2 Comments)
In (9)  Bookmark Collections
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Arthur Andersen Case Studies in Business Ethics

The website contains a collection of 90 business ethics cases developed from 1987-1994 with funding provided by Arthur... see more
Material Type: Collection
Author: John Hooker
Date Added: Dec 28, 2006 Date Modified: Feb 18, 2018
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Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 4.79 average rating
User Rating 4.79 user rating
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In (9)  Bookmark Collections
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