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MERLOT II

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Materials 101 - 110 shown of 1,718 results

Social Media Marketing

This technical note introduces basic concepts of the use of Social Media in Marketing. A description of eight different tools... see more
Material Type: Tutorial
Author: David Gracia
Date Added: Jul 16, 2012 Date Modified: Jul 07, 2015
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Peer review 4.25 rating
Peer Reviews 4.25 rating
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VALS Market Segmentation- Personality Traits and Consumer Behavior

VALS™ is a marketing and consulting tool that helps businesses worldwide develop and execute more effective strategies. The... see more
Material Type: Quiz/Test
Author: SRI Consulting Business Intelligence
Date Added: Feb 03, 2008 Date Modified: Jul 23, 2015
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Peer review 4.25 rating
Peer Reviews 4.25 rating
User review 4 average rating
User Rating 4 user rating
Discussion (1 Comment)
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WebSite101 Free Online Tutorials for Small Business

This tutorial is specifically designed to aid the small business owner in developing an online business. The 16... see more
Material Type: Tutorial
Author: Website 101
Date Added: Jul 24, 2004 Date Modified: Jun 26, 2010
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Peer review 4.25 rating
Peer Reviews 4.25 rating
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Between the Sheets

This is a series of business studies modules, in which are found definitions, explanations and examples on the following... see more
Material Type: Drill and Practice
Author: Institute for Learning and Research Technology
Date Added: Aug 31, 2001 Date Modified: May 13, 2015
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Peer review 4.2 rating
Peer Reviews 4.2 rating
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Lesson Plans, Mind Maps and Activities for Educators

The resources include lesson plan/s, presentations to introduce a topic area on PowerPoint and as a mind map and activities... see more
Material Type: Reference Material
Author: Unknown
Date Added: Sep 12, 2004 Date Modified: Aug 25, 2014
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Peer review 4.1 rating
Peer Reviews 4.1 rating
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An Exploratory Study on the Use of VoiceThread in a Business Policy Course MERLOT JOLT Author or Editor

Abstract: This paper reports on a two-phase exploratory study that involved student use of the asynchronous multimedia... see more
Material Type: Open Journal-Article
Author: Prasanthi Pallapu, Marjorie Chan
Date Added: Jun 10, 2013 Date Modified: May 13, 2014
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Reviewed by members of Editorial board for inclusion in MERLOT.
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Beating the Street - Accounting "Tricks"

This is a transcript from the News Hour with Jim Lehrer in which Paul Solman discusses the "accounting tricks" that... see more
Material Type: Presentation
Author: PBS
Date Added: Aug 26, 2004 Date Modified: Mar 21, 2008
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Peer review 4 rating
Peer Reviews 4 rating
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Breaking the Mold in Africa:

This interactive case consists in some basic facts about the continent, to a wide range of interactive data, videos and a... see more
Material Type: Case Study
Author: Gayle Allard
Date Added: Jul 17, 2012 Date Modified: Dec 20, 2012
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Peer review 5 rating
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Business "Urban Legends"

This site refutes some of the common "urban legends" that are discussed in International classes. For example, many... see more
Material Type: Reference Material
Author: Barbara and David P. Mikkelson
Date Added: May 07, 2002 Date Modified: Mar 03, 2005
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Peer review 4 rating
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Business Ownership: The Franchise Option

Students explore an alternative to starting a business from scratch – investing in a franchise. They begin by considering the... see more
Material Type: Tutorial
Author: Patricia Bonner
Date Added: Aug 27, 2005 Date Modified: Jun 26, 2010
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Peer review 4 rating
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