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25-48 of 295 results for: marketing

Through good economic times and bad, marketing remains the pivotal function in any business. Determining and satisfying... see more

This is a free, online textbook offered by Google Books. The book is modeled on a Principles of Marketing course. Some of... see more

This book by Tanner and Raymond teaches the experience and process of actually doing marketing—not just the vocabulary.... see more

According to Textbook Revolution, a student-run site “dedicated to increasing the use of free educational materials by... see more

According to The Orange Grove, "Mαthematical Mαrketing is a flexible textbook for use in quantitative PhD courses in... see more

Marketing Communications is a basic textbook from which the reader could learn the fundamentals of communication as it is... see more

This site contains a series of written tutorials that could easily be used as a Principle of Marketing textbook. The... see more

Marketing aims at finding out what consumers want, then planning and developing a product or service that will attract... see more

Content Marketing (CM); a simple concept but difficult to get right without the planning and preparation required. This... see more

This is the fourth and final book in a series on marketing. Non-marketing managers need to understand how marketing... see more

This is a free, online textbook offered by Bookboon.com. "This free textbook introduces the reader to the principles and... see more

Marketing research yields relevant, accurate, and timely information about consumers, and plays a critical role in... see more

This is a free, online textbook offered by Book Boon. There seems a need for a research book which can cover the relevant... see more

This is the second of a series of four books on marketing. Non-marketing managers need to know the models and techniques... see more

This is the third book in a series of four books on marketing. Non-marketing managers should know about the important... see more

' With the introduction of the Internet, there came many changes to the way a company might carry out a particular... see more

NOTE: This is a BookBoon publication and you have to provide your email address to access it. The book is free for... see more

NOTE: This is a BookBoon publication and you have to provide your email address to access it. The book is free for... see more

This online textbook/course is presented as a unit for a marketing class. "Marketing means different things to different... see more

Content Marketing (CM); a simple concept but difficult to get right without the planning and preparation required. This... see more

"Principles of Marketing by Tanner, Raymond and Schuster teaches the experience and process of actually doing marketing -... see more

Principles of Marketing teaches the experience and process of actually doing marketing – not just the vocabulary. It... see more

This is a free, online textbook offered by Bookboon.com. This exercise book contains the following topics: 1.... see more

This is a free book from BookBoon. 'Ideally, Marketing is accountable, generates bulletproof business outcomes, drives... see more