MERLOT Materials

Show results for

Filter by

481-504 of 824 results for: MERLOT Materials

Sawtooth Software produces software products for interviewing and data analysis. Their ACA and CBC systems are used... see more

This is a PowerPoint presentation regarding consumer segmentation. It provides definitions of segmentation, indicates... see more

Content Marketing (CM); a simple concept but difficult to get right without the planning and preparation required. This... see more

This is a free textbook offered by BookBoon. An eye-opening insight into how customers are often treated once they become... see more

This is a free textbook offered by BookBoon. Customer Journeys are a modern version of customer processes. They describe... see more

This site from Inc.com contains ideas on generating referrals, using references to build business, and creating buzz with... see more

Degreed (Degreed For Me) is a free life-long learning platform that organizes Open Educational Resources (step-by-step... see more

Digital Access to Scholarship at Harvard (DASH) is a central, open access repository of research by members of the... see more

El objeto de aprendizaje muestra, a través de la simulación de una conversación, los diferentes elementos que intervienen... see more

This book is written both for practitioners and business students. Managers wishing to understand how electronic commerce... see more

The newly updated edition - based on Quirk's unique Think, Create, Engage, Optimise structure and processes - includes... see more

eMarketing: The Essential Guide to Online Marketing is a textbook intended for third and fourth year marketing students... see more

The case study tells the start up of a new music platform for live concerts on the Internet. The real protagonists of the... see more

Marketing aims at finding out what consumers want, then planning and developing a product or service that will attract... see more

Interactive case study that analyses Fiat Auto Spain´s positioning strategy of a new product from different perspectives.... see more

Around the World successful subscription-based companies like Netflix, Spotify and Zipcar are winning new markets, and at... see more

Learn how to engage your audience and leave nervousness behind. How to move and speak so that your audience wants to... see more

In this handbook you will find numerous answers to this question: 'What should I do in front of a customer?' Even the... see more

Two exercises to help students practice using HTML tags to code a basic web page.

Based on a series of case studies of globally distributed media and their reception in different parts of the world,... see more

This book is designed for a communications class that is specifically for business students.

Internet marketing is the buzz word these days. Everybody wants a piece of it and everybody wants their brand to go... see more

Through good economic times and bad, marketing remains the pivotal function in any business. Determining and satisfying... see more

Through good economic times and bad, marketing remains the pivotal function in any business. Determining and satisfying... see more