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This book by Tanner and Raymond teaches the experience and process of actually doing marketing—not just the vocabulary.... see more
Teaching the strategic management course can be a challenge for many professors. In most business schools, strategic... see more
Media Studies 101 is 'the open educational resource for media studies studies in New Zealand, Australia, and Pacifica. We... see more
Media, Society, Culture, and You is an approachable introductory Mass Communication text that covers major mass... see more
The text has a format and structure that will be familiar to those who use other books on small business management, yet... see more
This free textbook is offered by Saylor Foundation. 'Two leading researchers in Management, Talya Bauer and Berrin... see more
Organizational Behavior is adapted from a work produced and distributed under a Creative Commons license (CC BY-NC-SA) in... see more
The possession of impressive presentation skills brings success in life. In all domains of life we need to remain... see more
Principles of Accounting is designed to meet the scope and sequence requirements of a two-semester accounting course that... see more
'Principles of Economics covers the scope and sequence for a two-semester principles of economics course. The text also... see more
'Greek philosopher Heraclitis said over 2500 years ago that “Nothing endures but change.” Forecasting is a tricky... see more
Principles of Management teaches management principles to tomorrow’s business leaders by weaving three threads through... see more
Principles of Management is adapted from a work produced by a publisher who has requested that they and the original... see more
This is a low-cost textbook available from FlatWorld Knowledge for introducing microeconomics. The authors have written... see more
Openstax College offers a free open textbook for the Principles of Micro-economics 2e. This textbook 'covers the scope... see more
This book covers the basics of project management. This includes the process of initiation, planning, execution, control... see more
The course is taught to undergraduates, graduate students, and professional masters students and involves the areas of... see more
Project Management from Simple to Complex is adapted from a work produced and distributed under a Creative Commons... see more
This book is suited for the Entrepreneurship or Innovation course with an emphasis on Sustainability or for a course... see more
Terence Lau & Lisa Johnson's The Legal and Ethical Environment of Business is a book for today's student, who expects... see more
The issue of sustainability and specifically sustainable business is of increasing interest and importance to students of... see more
Good writing skills are important in today’s competitive work environment. This is especially the case for... see more
This is a free, online textbook offered by the Global Text Project at University of Georgia. "The Global Text Project's... see more
According to Connexions, " Business Ethics is a derived copy from the Corporate Governance course previously published in... see more