MERLOT Materials

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49-72 of 131 results for "business"

This site reviews personality assessment and in particular, BTSA (Benziger Thinking Styles Assessment). Descriptions of... see more

The PEST analysis is a useful tool for understanding market growth or decline, and as such the position, potential and... see more

This tutorial shows the basic concept of positioning, segmentation and differentiation in a didactical and entertaining... see more

This site from Inc.com offers links to articles that provide information for those seeking to sell their small... see more

A tutorial designed to familirize students with techniques for effective searching on the Internet. The goal is to teach... see more

Authored by Bruce Kohl, a producer at inc.com, this site provides a " ... crash course in developing entrepreneurial... see more

This technical note introduces 6 dimensions of leadership found across the world, some which are highly regarded in all... see more

Market research is an interactive technical note which shows the process of market research in a very practical manner.... see more

This tutorial introduces students to the different aspects of Media Planning, from the initial process through to the... see more

In its three-part special series on innovation, Inc focused on companies and company leaders that have made innovation an... see more

This site provides a summary of Adams' Equity Theory of Motivation. There is also a link to a good diagram that can be... see more

This site explains what a business plan is and how it is written. A specific outline is provided as well as a description... see more

This site from Inc.com gathered the best articles about ethics and business -- everything from the dilemmas of everyday... see more

To help business leaders better cope, Inc.com has assembled its best articles on managing and leading through a crisis.... see more

The balance sheet is an interactive technical note which describes the different parts of the balance sheet. A small info... see more

This is a short tutorial on types of brands. The differences between manufacturer brands and own-label brands are... see more

This tutorial provides an explanation of Porter's Five Forces Model with a description of each of the forces.

This tutorial concerns the Strategic Audit process. The stages that are discussed are: Resource Audit, Value Chain... see more

Caclulator Use of one of four free audio lecture presentation from DiskLectures.com.  The file size is 19.3 MG.  The... see more

This lesson complements an NPR Marketplace segment exploring the effects of the rising costs of insurance for... see more

This is a short tutorial regarding brand names. The three types of brand names are identified: family, individual and... see more

This site from Inc.com contains ideas on generating referrals, using references to build business, and creating buzz with... see more

This site presents some guidelines for conducting exit interviews. Also presented are some questions to use in the... see more

Cost or Expense? is an interactive technical note with the overriding objective of clarifying the concepts of costs and... see more