MERLOT Materials

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This site provides links to a series of articles concerning Marketing Growth. Some of the articles are several years old,... see more

This is transcript of a discussion of how the 9/11 terrorist attacks and a declining economy have impacted the world of... see more

This site contains an alphabetical listing of various methods, models and theories regarding marketing. Each item in the... see more

Cambio de la frecuencia de la música al ser mal procesada en los cambios de formatos digitales

Análisis de la utilización de la música al presentar las personas que participan en el documental, mostrando los... see more

Se analiza el estilo de la música de cabecera de 3 series de los años 80: Dallas, Dynasty y Santa Teresa de Avila. Se... see more

Se analiza la modificación que aporta la música al sentido del diálogo en función de cómo aparecen el uno respecto al... see more

En este artículo vamos a presentar las características básicas de en qué consiste el 'networking', término inglés que... see more

En este artículo vamos a presentar los nuevos perfiles profesionales que surgen de las empresas que se dedican a la red.... see more

En este artículo vamos a presentar las características básicas de lo que es un nuevo medio y un medio social, tema muy en... see more

This is a free textbook offered by BookBoon. 'At the heart of this book is the belief that to survive and prosper in... see more

This is a free textbook offered by BookBoon 'At the heart of this book is the belief that to survive and prosper in... see more

This working paper on consumer behaviour (2002). In it, the authors, Ziv Carmon, Klaus Wertenbroch, and Marcel Zeelenberg... see more

This is a free textbook offered by BookBoon. 'With marketing messages reaching saturation point in many people’s lives,... see more

This is a free textbook offered by BookBoon. 'This book is all about Pre-call planning for the pharmaceutical sales call.... see more

One can find datasets at this location that come from information gathered in the 2002 Census. One can obtain the actual... see more

This site provides links to a series of articles concerning Market Planning. Some of the articles are several years old,... see more

This site provides links to a series of articles concerning Marketing Research. Some of the articles are several years... see more

This site contains a retail glossary of terminology, definitions, acronyms and related resources used in the industry.... see more

This is a handy reference guide for finding retail statistics, sales, and research data. Specific sites include Retail... see more

This is a simple calculator that requires information to entered: program costs, target variables and projected program... see more

Análisis de varias versiones de una secuencia de animación en la que cambia la cantidad y naturaleza de la reverberación,... see more

Breve introducción sobre la seguridad en las redes sociales.

SEO

SEO is the abbreviation of Search Engine Optimization. It’s the optimization process which is made for a website to get... see more