Search Materials
Sort materials by
Search Materials
Get more information on the MERLOT Editors' Choice Award in a new window.
Get more information on the MERLOT Classics Award in a new window.
Get more information on the JOLT Award in a new window.
Go to Search Page
Go to Partner Benefits
View material results for all categories
Please enter a Bookmark title
Please limit Bookmark title to 65 characters
Please enter a description
Please limit Bookmark title to 4000 characters
Please limit a note about this material to 2048 characters
A Bookmark with this title already existed.
Search all MERLOT
Select to go to your profile
Select to go to your workspace
Select to go to your Dashboard Report
Select to go to your Content Builder
Select to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
Select OK to launch help window
Cancel help

MERLOT II

Advanced Search





    

Refine Your Search:

 
Materials 61 - 70 shown of 125 results

In Defense of Advertising

״In Defense of Advertising is a theoretical defense based on the philosophy of Ayn Rand and the economics of Ludwig von... see more
Material Type: Open Textbook
Author: Jerry Kirkpatrick
Date Added: Jun 29, 2011 Date Modified: Jun 10, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "In Defense of Advertising"
User Rating for material titled "In Defense of Advertising"
Member Comments for material titled "In Defense of Advertising"
Bookmark Collections for material titled "In Defense of Advertising"
Course ePortfolios for material titled "In Defense of Advertising"
Learning Exercises for material titled "In Defense of Advertising"
Accessibility Info for material titled "In Defense of Advertising"
eTextbook Reviews for material titled "In Defense of Advertising"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Introduction to Mass Media

This is a free course offered by the Saylor Foundation.'The purpose of this course, as governed by the textbook at its... see more
Material Type: Online Course
Author: The Saylor Foundation
Date Added: Jan 23, 2013 Date Modified: Jun 10, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Introduction to Mass Media"
User Rating for material titled "Introduction to Mass Media"
Member Comments for material titled "Introduction to Mass Media"
Bookmark Collections for material titled "Introduction to Mass Media"
Course ePortfolios for material titled "Introduction to Mass Media"
Learning Exercises for material titled "Introduction to Mass Media"
Accessibility Info for material titled "Introduction to Mass Media"
eTextbook Reviews for material titled "Introduction to Mass Media"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Media and Culture

Distance Learning course on the relationship between media and culture. Developed and first offered in Fall of 1999. ... see more
Material Type: Presentation
Author: Terry Dugas
Date Added: Jun 01, 2000 Date Modified: Jun 10, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Media and Culture"
User Rating for material titled "Media and Culture"
Member Comments for material titled "Media and Culture"
Bookmark Collections for material titled "Media and Culture"
Course ePortfolios for material titled "Media and Culture"
Learning Exercises for material titled "Media and Culture"
Accessibility Info for material titled "Media and Culture"
eTextbook Reviews for material titled "Media and Culture"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (3 Comments)
In (8)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Media Budget Calculations

Although this is a commercial site, it provides three tools for calculating media expenses, using CPM, exposure and cost. ... see more
Material Type: Drill and Practice
Author: Larry Chase
Date Added: Nov 30, 2000 Date Modified: Feb 20, 2003
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Media Budget Calculations"
User Rating for material titled "Media Budget Calculations"
Member Comments for material titled "Media Budget Calculations"
Bookmark Collections for material titled "Media Budget Calculations"
Course ePortfolios for material titled "Media Budget Calculations"
Learning Exercises for material titled "Media Budget Calculations"
Accessibility Info for material titled "Media Budget Calculations"
eTextbook Reviews for material titled "Media Budget Calculations"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User review 2 average rating
User Rating 2 user rating
Discussion (1 Comment)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Nineteenth Century Advertising

Harper's Weekly was a popular illustrated periodical in 19th century America, with circulation figures regularly topping... see more
Material Type: Reference Material
Author: John Adler
Date Added: Jul 13, 2004 Date Modified: Jun 10, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Nineteenth Century Advertising"
User Rating for material titled "Nineteenth Century Advertising"
Member Comments for material titled "Nineteenth Century Advertising"
Bookmark Collections for material titled "Nineteenth Century Advertising"
Course ePortfolios for material titled "Nineteenth Century Advertising"
Learning Exercises for material titled "Nineteenth Century Advertising"
Accessibility Info for material titled "Nineteenth Century Advertising"
eTextbook Reviews for material titled "Nineteenth Century Advertising"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
In (5)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Pay Per Click advertising - How Google changed advertising and how to master AdWords

 This is a free textbook offered by BookBoon.'This book is both an introduction to Pay Per Click advertising, as well as a... see more
Material Type: Open Textbook
Author: Gareth Morgan, Chris Gurner
Date Added: Feb 25, 2014 Date Modified: Jul 23, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
User Rating for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
Member Comments for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
Bookmark Collections for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
Course ePortfolios for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
Learning Exercises for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
Accessibility Info for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
eTextbook Reviews for material titled "Pay Per Click advertising - How Google changed advertising and how to master AdWords"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Print Ad Archives

Adflip.com is the world's largest searchable database of classic print ads, representing pop culture through the decades. ... see more
Material Type: Collection
Author: adflip.com
Date Added: Jun 21, 2001 Date Modified: Jun 10, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Print Ad Archives"
User Rating for material titled "Print Ad Archives"
Member Comments for material titled "Print Ad Archives"
Bookmark Collections for material titled "Print Ad Archives"
Course ePortfolios for material titled "Print Ad Archives"
Learning Exercises for material titled "Print Ad Archives"
Accessibility Info for material titled "Print Ad Archives"
eTextbook Reviews for material titled "Print Ad Archives"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
In (2)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Public Service Advertising - Media Facts

This website provides statistics, data and long-term trends compiled by the mass media industry, a glossary of PSA related... see more
Material Type: Reference Material
Author: Goodwill Communications
Date Added: May 07, 2002 Date Modified: Apr 18, 2008
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Public Service Advertising - Media Facts"
User Rating for material titled "Public Service Advertising - Media Facts"
Member Comments for material titled "Public Service Advertising - Media Facts"
Bookmark Collections for material titled "Public Service Advertising - Media Facts"
Course ePortfolios for material titled "Public Service Advertising - Media Facts"
Learning Exercises for material titled "Public Service Advertising - Media Facts"
Accessibility Info for material titled "Public Service Advertising - Media Facts"
eTextbook Reviews for material titled "Public Service Advertising - Media Facts"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Search Engine Optimisation

This is a free textbook offered by BookBoon.'Search Engine Optimization (also known as search engine optimisation or SEO) is... see more
Material Type: Open Textbook
Author: Jacqui Carrel
Date Added: Feb 17, 2014 Date Modified: Nov 01, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Search Engine Optimisation"
User Rating for material titled "Search Engine Optimisation"
Member Comments for material titled "Search Engine Optimisation"
Bookmark Collections for material titled "Search Engine Optimisation"
Course ePortfolios for material titled "Search Engine Optimisation"
Learning Exercises for material titled "Search Engine Optimisation"
Accessibility Info for material titled "Search Engine Optimisation"
eTextbook Reviews for material titled "Search Engine Optimisation"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Smoke and Fire: Anti-Smoking Ads

This is a transcript of a segment on the NewsHour with Jim Lehrer in which Jeffrey Kaye of KCET Los Angeles looks at the... see more
Material Type: Presentation
Author: PBS
Date Added: Aug 26, 2004 Date Modified: Nov 24, 2015
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time.
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Smoke and Fire: Anti-Smoking Ads"
User Rating for material titled "Smoke and Fire: Anti-Smoking Ads"
Member Comments for material titled "Smoke and Fire: Anti-Smoking Ads"
Bookmark Collections for material titled "Smoke and Fire: Anti-Smoking Ads"
Course ePortfolios for material titled "Smoke and Fire: Anti-Smoking Ads"
Learning Exercises for material titled "Smoke and Fire: Anti-Smoking Ads"
Accessibility Info for material titled "Smoke and Fire: Anti-Smoking Ads"
eTextbook Reviews for material titled "Smoke and Fire: Anti-Smoking Ads"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)
RSS

Results page 7 of 13
Left Arrow  Prev 2  3  4  5  6  7  8  9  10  11  Next Next Arrow
Jump to page