Peer Reviews

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This activity highlights several common channel conflict situations, across three different indus...

This is an interactive, visual explainer on Supply and Demand, from first principles. It serves a...

These are new assessment tools where students can work to demonstrate their mastery of the concep...

NOTE: This is a BookBoon publication and you have to provide your email address to access it. The...

Big data is redefining the relationship between companies and customers. Learn more in this video...

NOTE: This is a BookBoon publication and you have to provide your email address to access it. The...

When is the last time you went to your favorite retailer? What store was it? Is it a clothing sto...

Those of you who have worked in media or marketing may have heard the term 'storyworld'....

This is a video YouTube presentation featuring Facebook COO Sheryl Sandberg. The message of the p...

NOTE: This book is from BookBoon which is free for 30 days. Then one must subscribe to their serv...

People have been undertaking projects since the earliest days of organized human activity. The hu...

The chapters reviewed are part of a Human Resource Management Textbook, first published in 2011 a...

This is a course availble through MITOpencourseware on Macroeconomics. This course provides an o...

Small Group Communication: Forming & Sustaining Teams is an interdisciplinary textbook focuse...

By having a better understanding of oneself, individuals can learn to better empathize with other...

The 3-Circle model for strategic planning “simplifies the integration of customer, firm, and comp...

In a sales transaction, both the selling and buying entities have economic events that must be re...

'Macroeconomic: Theory, Models and Policy is focused on the material that students need to co...

‘Core Principles of International Marketing’ is my second Open Education Resources (OER) textbook...

This is a social media teaching blog containing suggestions and resources to teach a variety of s...

This free course, Marketing in the 21st century, offers a managerial perspective on how to delive...

This text outlines the important ideas of cultural intelligence and the steps that must be consid...

This is a commercial site, but it provides information about specific marketing situations and pr...

Teaching a social media marketing course can be an extremely daunting task. First and foremost, s...