Using a fun marketing trivia quiz is a great way to kick-start discussions and interactions in a week one class. As you probably know all too well, one of the challenges of teaching a class in the early classes of a term is the building of student rapport and getting the students comfortable engaging and interacting in class. There are plenty of ice-breaker exercises out there, but many are “just fun” without a logical teaching point. This is where a great platform like Kahoot comes in. I generally try to use a Kahoot quiz in every class I now teach. Below is a link to a fun quiz that I have designed for use in the first 1-2 weeks of a class. It is based around some “marketing trivia” and possibly has some surprising correct answers, which then provides the opportunity to raise some interesting points about marketing.