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Articles on Branding


Articles on Branding

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This is a collection of useful articles on branding strategy from the team at Henley Management Centre, in the U.K.
Material Type: Collection
Date Added to MERLOT: April 28, 2002
Date Modified in MERLOT: September 09, 2015
Submitter: Cathy Swift


  • Reviewed by members of Editorial board for inclusion in MERLOT.
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    Very good quality; in queue to be peer reviewed
    avg: 5 rating
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Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessiblity Information Available: no
Creative Commons: unsure
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