This is a TED ED Video presentation featuring an Ethical dilemma faced by the owner of a meatless burger company who has recently learned of a death of three customers by poisoning. The killer is at large.There are 3 options:1: Do nothing (more people could die)2: Pull products and destroy (Safer, but sales could rebound)3: Pull products and destroy worldwide (employee layoffs, customer protection).Choosing the most ethical strategy allows for a stakeholder analysis. Which strategy is most ethical? Utilitarian test? Family Test? Mentor Test?
It includes a video, a quiz, links to other resources such as more in depth discussion of tools for making ethical decisions such as the Three Pillar Model, Ethics Analysis, and test to apply to potential ethical decisions, and a guided decison.
Type of Material:
Presentation
Recommended Uses:
The material can be used in-class to start a discussion, as homework, a group activity and for individual learning activity.
Technical Requirements:
Microsoft Edge, Google Chrome
Identify Major Learning Goals:
Understand the ethical framework for identifying, analyzing, and resolving an ethical dilemma with no clear right or wrong answer.
Examine an ethical dilemma and analyze different decisions.
Target Student Population:
High School Students, Undergraduate Students, Business Students, workplace discussion of ethics and ethical decision making.
Prerequisite Knowledge or Skills:
No prerequisites, computer skills or miscellaneous skills.
Content Quality
Rating:
Strengths:
The video is extremely well organized and includes clear and concise information that is very detailed and relevant to the content covered.
Key terms and historical background are provided.•
The author(s) explain very well how each aspect of the text is used in to strengthen the overall content and as a result student learning can be impacted.
A summary of the content is provided as well as anticipated learning outcomes.
At the end of the presentation, there was an opportunity to see links for additional resources to access additional materials entitled: “Watch”, “Think”, and “Dig Deeper” in which the reader can engage in quizzes, discussion questions, and additional resources to further engage in materials.
Concerns:
None.
Potential Effectiveness as a Teaching Tool
Rating:
Strengths:
Identifies learning objectives
The content does reinforce concepts throughout the module
Builds on prior concepts
Demonstrates relationships between concepts
This content would be easy to integrate into curriculum•
This content would be very easy for students to learn in a relatively short amount of time
This content would lend well to assessment and would be measurable
This material would be effective to be used as a teaching tool
Concerns:
There is no pre-requisite identified.
Ease of Use for Both Students and Faculty
Rating:
Strengths:
The topic was contemporary and included a historical reference to the Tylenol poisonings and the outcomes of the ethical decision made by the company's stakeholders.
Great message
Good examples
Keeps the student very engaged throughout•
Transcript is provided
Ease of useM
ultiple types of assessments (discussion questions, quizzes, resource bank etc)
Concerns:
Cannot be used without the internet
There are multiple add-ons that also will not work without the internet (discussions/quizzes) that are a huge bonus to this material that will not be accessible.
The animation was appealing but it was limited to black and white.
Creative Commons:
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