Peer Review

WebSite101 Free Online Tutorials for Small Business

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Overall Rating:

Content Quality:

Effectiveness:

Ease of Use:

Overview:: This tutorial is specifically designed to aid the small business owner in developing an online business. There are 16 mini-tutorial topics: Choosing a Domain Name,Credit Card Processing, Online Advertising, HTML Techniques, Web Design Templates, CSS, Email, Ecommerce Affiliate Marketing, Search Engines, CGI Basics, Online Privacy, Anti-Spam, Windows, Business Plan, Business Public Relations, Home Business, Ebook, Health Insurance, Web Hosting, and Web Analytics.
Type of Material:: Tutorial for the small business owner interested in developing an on-line business or presence.
Recommended Uses:: Great basic tutorial covering most aspects of starting developing a web business.
Technical Requirements:: web browser
Identify Major Learning Goals:: Aid the small business owner in developing an on-line business or presence.
Target Student Population:: Students in an entrepreneurship courses aimed at internet businesses would find this site to be extremely useful. Continuing education students interested in developing a web presence for their organization would also find this site useful.
Prerequisite Knowledge or Skills:: Knowledge of web terminology would be helpful, but not necessary. Some idea of the business that is interested in developing a web presence would help to set the tutorials in context.

Rating:
Strengths:: A very complete resource for the small business owner interested in developing a web presence. The tutorials range from very basic introductory type to failrly sophisticated. They are well organized by topic so that it would be fairly easy to find a tutorial related to a specific question.
Concerns:: The web site is filled with (sometimes distracting) links to paid content.

Rating:
Strengths:: The interested student could learn a lot in a short period of time. Although this is classified as a tutorial, it could also be classified as a resource. The range and coverage of topics is extensive. Some of the more advance topis would require more extensive training/education for the student to be able to actually do the task.
Concerns:: None.

Rating:
Strengths:: The tutorials and articles are sorted by topic area which makes this site easy to use. Unlike some sites, almost all of the links to tutorials/articles were functioning when I went to this site.
Concerns:: The many links to commercial (not free) resources cause the site to be somewhat "busy."

Other Issues and Comments:: This would be a great resource for the student interested in starting a web based business or developing a web presence for an existing business. Some of the tutorials could be used in the classroom if a fairly simplistic overview was desired. For example the e-mail tutorials include the basics (what is a subject line?), where to find free e-mail accounts,etiquette, and more advance topics such as email marketing.
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