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Peer Review

Prendismo Collection (formerly eClips from Cornell)

by Deborah Streeter


Overall Numeric Rating:

5 stars
Content Quality: 5 stars
Effectiveness: 5 stars
Ease of Use: 5 stars
Reviewed: Jun 29, 2009 by Business Editorial Board
Overview: The eClips collection was created by Dr. Deborah Streeter and contains thousands of video clips that were created from in-depth video interviews or presentations by entrepreneurs and other experts involved with supporting entrepreneurship and small businesses. Interviewees include startup and experienced entrepreneurs, venture capitalists, bankers, angel investors, and employees of start-up companies.Full of useful tips, clips, blogs, newswire, perspectives -- all organized in several ways to make it easy to find materials. This is a wonderful site for anyone interested in entrepreneurship!
Type of Material: Resource and case study collection
Recommended Uses: This is a great site for anyone teaching or studying entrepreneurship, whether in a university classroom or a workshop. The materials are excellent supplements to lectures and lessons about entrepreneurship.
Technical Requirements: Browser with video player
Identify Major Learning Goals: The purpose of the site is to gather together a large collection of materials about and for entrepreneurs. Most of the material is comprised of video clips -- short, succinct, and useful -- spoken by the entrepreneur him or herself. The site provides a lot of useful anecdotal information and provides terrific classroom or workshop materials to use in lectures or discussions.It provides a “virtual panel” of experts, to be used to stimulate discussion, illustrate concepts, and create a real-world feel in teaching entrepreneurship.
Target Student Population: Teaching undergraduate, graduates, extension audiences as well as in executive education.
Prerequisite Knowledge or Skills: Some basic understanding of entrepreneurship (rudimentary) would be helpful although not necessary. Familiarity navigating large websites helpful.

Evaluation and Observation

Content Quality

Rating: 5 stars
Strengths: eClips amounts to a “virtual panel” of experts, to be used to stimulate discussion, illustrate concepts, and create a real-world feel in teaching entrepreneurship. The flexibility of having clips (as opposed to feature-length video) allows the instructor to intersperse the digital video material with the text-based or discussion-based exposition in the classroom. The clips are inserted into PowerPoint presentations and played (when appropriate) in combination and alternation with other conceptual material.
Concerns: There are no major concerns. The site is tied to leading academics in the field.

Potential Effectiveness as a Teaching Tool

Rating: 5 stars
Strengths: The real world video clips, practicing entrepreneurs and academic experts -- along with very nicely packaged case studies -- makes this an exceptionally high quality teaching tool. The site is based at Cornell University. The Professor who developed this site received awards of excellence. The site is organized thematically and logically, making it an excellent resource for all business professors--not just those in Entrepreneurship. Since the materials focus on words directly from practicing entrepreneurs, there is high credibility. The educator, student, or entrepreneur may peruse the material on their own or as directed by an assignment. The site is easy to navigate and the materials are well-organized into general subject groupings, then sub-groupings.
Concerns: It might be nice to see how other professor are adopting eClips in their classrooms.

Ease of Use for Both Students and Faculty

Rating: 5 stars
Strengths: This website is loaded with vidoes, cases and articles. It can appear to be overwhelming, however it is designed in a way that easy to navigate. The videos are clips and they download fast. The site has a cool and hip look, with easy to read text.
Concerns: We hope it is maintained and stays current. It appears to be a very active and popular site.

Other Issues and Comments: Could be nominated in the future for an Excellence Editor's Choice Award.