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Peer Review

Deming's Theory of Management

by James Martin


Overall Numeric Rating:

4.25 stars
Content Quality: 4.5 stars
Effectiveness: 4.25 stars
Ease of Use: 4 stars
Reviewed: Mar 12, 2014 by Business Editorial Board
Overview: This website contains information about Edward Deming. Included is a short summary of his theory of management, a selected bibliography, graphics, links to other Deming materials, discussion questions and multiple choice questions. It also includes other sections such as Deming’s quotes, the red bead experiment, ranking people and the effects.
Type of Material: Reference material
Recommended Uses: • Individual • Team (school and business organization) • Homework
Technical Requirements: Internet browser only. Tested on Firefox 27.0.1 and IE 10. No other software or plugins required.
Identify Major Learning Goals: • To have an understanding of a style of management and the knowledge that good leader should possess. • States good practices with examples of wrong practices in leadership • Understanding to appreciate a system • Having a knowledge of variation • Understanding the theory of knowledge • Having a knowledge of psychology • Discusses management of people • Discusses the effects of ranking people
Target Student Population: Undergraduate/graduate level business or public administration management course. Current business employees (good for learning management styles and theories for possible management promotion}.
Prerequisite Knowledge or Skills: Some basic knowledge of management skills and understanding basics of psychology and leading people Should have basic skills of computer skills and navigating a website

Evaluation and Observation

Content Quality

Rating: 4.5 stars
Strengths: • Has great information on understanding managing people and some of the things that go wrong in management. The examples are easy to understand • Is to the point and summarizes well • Information seems accurate • Includes discussion questions appropriate for classroom use and multiple choice questions suitable for individual self-testing.
Concerns: • Seems to be slightly out of date. Most of the references come from the early 90’s or late 80’s. May be better as a reference of a type of learning style but there is much more current information out there on how to manage people and be a good leader

Potential Effectiveness as a Teaching Tool

Rating: 4.25 stars
Strengths: • The material is easy to comprehend and includes links to other material that further explains and places this material in context of other management theories. • Discusses how ranking people affects them, mentions intrinsic motivation which is something that has not changed much throughout time. • Provides some good quotes on leadership/management • Provides discussion questions as well as multiple choice questions that can help to evaluate what was learned
Concerns: • As a reference site, specific learning objectives and prerequisite knowledge are not explicitly described. • There is a section that says plan do study act guide, this could be rather confusing since it is just the graphic and people need to go back to another section to get an explanation of that graphic • Is slightly outdated, maybe do a reevaluation with more current references

Ease of Use for Both Students and Faculty

Rating: 4 stars
Strengths: • The website itself is easy to navigate and easy to read • Easy to access • The website provides hyperlinks to easily-readable material. • The graphics are clear and colorful without being distracting. • • Additional resources are labeled appropriately.
Concerns: • There is not much about the website that is “interactive” you have multiple choice questions but you have to either write the answers down or print them out and then click on the link to take you to the answers • The website design is outdated

Other Issues and Comments: • This site is a great repository of materials related to Edward Deming and his theory of management. • If the multiple choice questions could be changed to where the user actually clicks on the answer and gets either a wrong or a right with an explanation of why that answer is wrong or correct it would make it more engaging especially for students to use • Website is easy to read but the layout/design feels outdated or looks like a first time website design