The material is a short video by a business school professor elaborating on common mistakes of novice entrepreneurs.
Type of Material:
Video presentation - 2 minute YouTube video
Recommended Uses:
This material can be used in the classroom, assigned individually to a student or a team. It is also recommended for an entrepreneurship class. This could be a quick discussion, as viewing takes very little time and there is not that much to discuss. Suggested for MBA students, possibly upper level undergraduates (Seniors).
Technical Requirements:
Computer with video card and sound and browser capability. Tested on Firefox v 5.0 and IE v 11.
Identify Major Learning Goals:
To educate the learner through specifically enumerating the common missteps of entrepreneurs, including lifestyle and timing issues.
Target Student Population:
This material is targeted to undergraduate upper level or graduate level (MBA) students with an interest in entrepreneurship.
Prerequisite Knowledge or Skills:
A general understanding of business.
Content Quality
Rating:
Strengths:
The professor is engaging and concise. She touches on many of the mistakes which first time entrepreneurs make.
The speaker is coherent, to the point, and makes excellent observations on how to time and integrate entrepreneurial activities into one's life.
Concerns:
This is very short, not enough for more than about a 5-10 minute discussion at most. There are other questions that are important, and other ways to answer the question(s). These are not explored. This is a single-thrust video--gets the point across, but much is left out. Still, it is a fine piece of advising for new entrepreneurs.
It may be difficult to assess assurance of learning.
Potential Effectiveness as a Teaching Tool
Rating:
Strengths:
It is short. You get the point, because there is only one point.
Concerns:
It might be too short. There is a lot more for entrepreneurs to know. This video is concerned with making the most of available time for entrepreneurs, but there are many other areas to discuss. Still, as noted previously, it's pretty effective.
Ease of Use for Both Students and Faculty
Rating:
Strengths:
Easy to use (playing a YouTube video); it takes no time to watch (<2 min.).
Concerns:
Is this a good "module" for education. This seems more like a sound bite, but it is highly useable, despite its incompleteness (though it never claims to be complete). It looks like part of a series. It would be better to have several of these in a "cluster," if feasible. Not enough substance in 2 minutes, but this might be an introduction to a class and used as a 'hook' to engage students and start a discussion.
Other Issues and Comments:
All issues found have been previously articulated in the other parts of the review.
Creative Commons:
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