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The Cameron Balloon Factory


The Cameron Balloon Factory

Logo for The Cameron Balloon Factory
This is an excellent interactive on-line case study of the Cameron Hot Air Balloon factory in Bristol, UK. It covers many aspects of the functional disciplines of business: human resource management, operations, production management, accounting, marketing, etc. It also includes hypertext links to different departments in the ACTUAL FACTORY! The site is Illustrated with real photos, bios of various managers, and data. This is a real find!
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Material Type: Case Study
Date Added to MERLOT: July 08, 2000
Date Modified in MERLOT: February 19, 2017
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Submitter: Ron Purser


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Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: no
Accessibility Information Available: no
Creative Commons: unsure


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Discussion for The Cameron Balloon Factory

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Avatar for Crystal Neumann
1 week ago

Crystal Neumann (Administrator)

The content is very easy to use. It is great for differentiated instruction for those who are visual or auditory learners. It is quite interactive and breaks down all the information very well.

Avatar for Crystal Neumann
1 week ago

Crystal Neumann (Administrator)

The material is very easy to use. It can be used for differentiated instruction for those who are visual or auditory learners. There is a good variety of things to click on to learn more about certain topics. It is interactive and broken down so that anyone can understand.

Time spent reviewing site: 45 minutes

Avatar for Roberta Clark
1 year ago

Roberta Clark (Faculty)

The content included in the Cameron Balloon Factory is excellent and would be am useful interactive learning tool for students enrolled in  "Production and Operations Management" courses.  As an Instructor, this site would be an excellent supplemental for enhancing the learning objectives and improving students outcomes for aforementioned course.  Using the virtual factory layout and the photographic guided tour of the factory would allow students to obtain a better understanding of different functions of supply chain and operations management.  Moreover, there is an assessment option for instructors to test students.  The site is easy to navigate and content is relevant to specific areas of management  such as accounting, operations, and marketing. 

Time spent reviewing site: 1 hr
Used in course

Avatar for Carole Comarcho
2 years ago

Carole Comarcho (Faculty)

This material is clearly stated, easy to navigate and pleasing to the eyes. The content is very well presented and users who are interested in the topic will find a comprehensive presentation.  The material is effective because it covers any aspect of the factory that a user would be interested in.  As a learning tool, even if the subject matter is not well known by the user, the information is easy to understand.

Time spent reviewing site: 45 minutes
Used in course

Avatar for Sandy Bennett
3 years ago

Sandy Bennett (Student)

Perhaps I missed something on the virtual tour, but I did not see anything posted about the quality control of the products being produced. I would expect strong quality control inspections of the products as well as government regulations that need followed.
Time spent reviewing site: 1 hour
Used in course

Avatar for Cathy Swift
3 years ago

Cathy Swift (Administrator)

This is an excellent resource that can be taught in a variety of business classes.  The balloon factory offers a product that would be very interesting to students.  They are able to take a virtual tour of the factory and review several different departments within the company.  The creators must have spent a lot of time in putting this resource together, as it seems very thorough.  Students can explore the site and see how the different departments relate to each other.  There are assignments and work sheets in each of the parts of the material.

Time spent reviewing site: 45 minutes

Avatar for Glenna Pendleton
7 years ago

Glenna Pendleton (Faculty)

This would be interesting for grade school students.

Avatar for Linda Mast
7 years ago

Linda Mast (Faculty)

This case offers a comprehensive online experience for students with a unique product in a global market. Self directed Q&A alllows for students to assess their learning.

Technical Remarks:

All applications of the case materials function properly.
Time spent reviewing site: About 10 minutes for scanning topics, questions and answers.

Avatar for Debbie Howard
13 years ago

Debbie Howard (Student)

I spent about 2-3 hours total reviewing module on The Cameron Ballon Factory. I especially liked the format and interactive portions of the module.

I have been in manufacturing and procurement for 20 years and I must say this module would be great for any Operations in Business student, or any employee in a trainee management position for a manufacturing or resource company. May even be beneficial to employees on a manufacturing or assembly floor, that know a little about business
and want to increase their knowledge and perhaps try advancement in the business with additional training.

Very understanding for 1st users to this web site module.

Gives an overall view of what departments actually make up a manufacturing company from procurement, processes in manufacturing, human resources and many other areas.
Used in course

Avatar for MOH DAOUD
14 years ago

MOH DAOUD (Faculty)

Only spent 10 minutes browsing. Not really my area. The fact that I understand
some it shows that it is a well put together paper.

Avatar for Connie Fajardo
14 years ago

Connie Fajardo (Faculty)

This is a great activity for global marketing environment!

Avatar for Andy Warner
14 years ago

Andy Warner (Student)

Excellent content.

Technical Remarks:

More interactive elements would be nice.

Avatar for Ron Purser
16 years ago

Ron Purser (Faculty)

The site is very well design and visually appealing. It offers a Virtual Tour of the actual Cameroon
Balloon Factory with Photos of the factory as well as Photos of the actual workers. It is on-line
virtual case study.The site offers small modules that are organized by functional disciplines. Students can review the Theories and then use the Worksheets to respond to application questions.