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MERLOT II

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Principles of Marketing

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Course ePortfolio Description:
The Principle of Marketing class is normally required by all business majors as part of the business core. The materials in this collection all come from one source, Louise Ripley of York University. The support materials were designed to support the Kotler Introduction to Marketing course and thus contain very interactive materials for the basic marketing class.
Course: Principles of Marketing, Introduction to Marketing.
Date Added to MERLOT: September 29, 2009
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