The persona is limited, which is understandable given the input data required and the size of the output graph. It is missing motivations and frustrations. Also, it is limited to five items. A picture and bio (including demographics) for the persona would be nice; given the possibilities, this may be difficult to implement. Step three (under persona) requires important measures for the purchase decision. Here, a tradeoff analysis should be used, or you risk having everything important.
Under awareness and WOM/visibility, influencers should be added (does include later “a celebrity brand”).
Under search, comparison site is listed, but does that include online review sites (e.g., Yelp, TripAdvisor, etc.)?
Under purchase, it is unclear what “used a trolley” means? Is this an advertisement on a shopping cart? Ordered online should be detailed more: company website, social media account, aggregator like Amazon, etc.
Post-purchase should include enrolling in a loyalty program. For the Fine-tune Map section, you should identify what is the highest: one or 10 (ordinal data).
In the final map, lower values are shown as unimportant.